Marketing & Communications Coordinator

Links Car Wash • Charlotte, NC

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About The Position

The Marketing & Communications Coordinator will support the marketing efforts of an innovative express car wash startup, focusing on public relations, marketing, and customer engagement strategies. This dynamic role requires a motivated individual who thrives in a fast-paced environment and is ready to contribute to various marketing initiatives to grow the brand's presence.

Requirements

• 1-3 years of experience in public relations, communications, or a similar marketing role, preferably in a fast-paced or startup environment.
• Strong writing and copywriting skills with the ability to create compelling, clear, and engaging content.
• Excellent communication skills, both written and verbal, with the ability to build relationships with media outlets and local organizations.
• Highly organized with exceptional attention to detail and the ability to manage multiple projects simultaneously.
• Comfortable working in a fast-paced environment and adaptable to change.
• A self-starter with a proactive approach to problem-solving and the ability to work independently.
• Proficient in social media platforms, content scheduling tools, and customer review management systems.

Responsibilities

• Write and distribute press releases, blog posts, and other PR materials to increase brand visibility.
• Manage and maintain media contact lists, pitching stories, and coordinating with media outlets to secure coverage.
• Establish and maintain relationships with local chambers of commerce and other relevant organizations to build community partnerships and increase brand awareness.
• Coordinate and manage community events, including ribbon-cutting ceremonies, grand openings, and fundraising efforts for local causes.
• Organize promotional events to engage with customers and enhance local presence, working with cross-functional teams to ensure seamless execution.
• Plan and execute monthly content calendars, crafting engaging written and visual content for social media platforms (Facebook, Instagram, LinkedIn, etc.).
• Write and schedule posts, ensuring content aligns with brand voice and engages with the audience.
• Monitor social media platforms, track engagement, respond to customer comments, and log interactions to enhance customer satisfaction.
• Manage customer inquiries via Customer Support Email Inbox, Yelp, and Google reviews, ensuring timely and effective responses.
• Facilitate communication between customers and on-site managers, addressing concerns and scheduling inquiries to maintain a positive brand reputation.
• Assist with the creation and execution of seasonal marketing campaigns.
• Coordinate campaign timelines, assets, and deliverables.
• Track and analyze campaign performance to identify improvements.
• Support post-campaign reporting and insights for future campaigns.

Benefits

• Competitive salary and benefits.
• Paid Time Off.
• Health, Dental, and Vision insurance.
• 401K Match.
• Parental leave.
• Opportunities for career growth and development in a rapidly expanding company.
• A dynamic and collaborative work environment where contributions truly make an impact.
• Travel opportunities and expenses covered for on-site events and marketing initiatives.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed