Marketing Communication Manager

Avis Budget Group • Parsippany-Troy Hills, NJ

402d

About The Position

The Marketing Communications Manager at Avis Budget Group is responsible for developing and executing marketing strategies that enhance brand visibility, customer engagement, and revenue generation across North America. This role combines creative, critical, and analytical skills to ensure that brand messaging aligns with company goals, while collaborating with various internal departments and marketing teams.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field, or relevant experience.
• 3-5 years of experience in marketing, preferably in the hospitality industry.
• Excellent written and verbal communication skills.
• Creative mindset with an eye for design, detail, and aesthetics.
• Strong understanding of social media platforms and best practices.
• Knowledge of SEO and content marketing strategies.
• Proficient with social media management and analytics tools, and content creation software.

Nice To Haves

• Experience in the hospitality industry.
• Familiarity with Hootsuite, Sprout Social, and Google Analytics.

Responsibilities

• Ensure all marketing materials and digital content align with the company's brand guidelines.
• Collaborate with internal marketing teams and cross-functional departments to guide creative output from briefing to final deliverables.
• Execute tactical and creative marketing projects across various media including digital and physical locations.
• Partner with internal stakeholders to create integrated campaigns that amplify brand messaging across multiple channels.
• Manage the company's social media accounts, ensuring consistent brand messaging and tone across all platforms.
• Monitor social media trends, audience behavior, and campaign performance using analytics tools.
• Provide regular reports on insights and growth metrics to the Director of Marketing Communications.
• Manage sports sponsorships and cause marketing partnerships.

Benefits

• Paid time off
• 401K retirement plan with company matched contributions
• Access to Medical, Dental, Vision, Life and Disability insurance
• Eligible for voluntary benefits including Group Legal and Identity Theft Insurance
• Contribute up to $260 for public transportation or parking expenses
• Employee discounts on Avis/Budget cars
• Access to an Employee Assistance Program for counseling and legal consultation.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Rental and Leasing Services
• Education Level: Bachelor's degree
• Number of Employees: 10,001+ employees