Marketing & Communication Coordinator - College of Motion Picture Arts
About The Position
Enhances public relations and brand image of the College of Motion Picture Arts and Torchlight Studios by: Creating engaging content for social media platforms, websites, screening, copy, photos, videos, and marketing campaigns by capturing, editing, and publishing photographs, videos, and audio; as well as printed materials including direct mail, invitations, and advertisements. Posting event and other announcements on social media and websites. Coordinating responses to media inquiries. Creating and maintaining internet presence for the college, including social media, program information and biographies on websites, advertisements/marketing, and email campaigns. Researching, organizing, designing, writing & disseminating information and marketing materials related to alumni, faculty/staff, and student success stories. Tracking media analytics to assess impact of communications on student recruitment and retention goals, college rankings, and to facilitate alumni support. Participating in planning and promotion for CMPA events, including recruitment and fundraising events, orientation, screenings, admissions activities, and ceremonies. Is physically present at events to assist in setup/execution and to capture digital media.
Requirements
- Master's degree and two years of experience; or a Bachelor's degree and four years of experience; or a high school diploma or equivalent and eight years of experience. (Note: a combination of post high school education and experience equal to eight years.)
- A valid State of Florida or Georgia Driver's License or the ability to obtain prior to hire.
Nice To Haves
- Strong verbal and written communication skills - ability to gather data from a variety of sources and accurately convey key information to a broad audience.
- Basic digital editing skills.
- Ability to design print media and printable content.
- Experience editing and maintaining websites via WorPress, CSS.
- Understanding of social media engagement including Youtube, Instagram, X, Vimeo, Facebook, LinkedIN, IMDB, FilmPub and Letterboxd.
Responsibilities
- Creating engaging content for social media platforms, websites, screening, copy, photos, videos, and marketing campaigns by capturing, editing, and publishing photographs, videos, and audio; as well as printed materials including direct mail, invitations, and advertisements.
- Posting event and other announcements on social media and websites.
- Coordinating responses to media inquiries.
- Creating and maintaining internet presence for the college, including social media, program information and biographies on websites, advertisements/marketing, and email campaigns.
- Researching, organizing, designing, writing & disseminating information and marketing materials related to alumni, faculty/staff, and student success stories.
- Tracking media analytics to assess impact of communications on student recruitment and retention goals, college rankings, and to facilitate alumni support.
- Participating in planning and promotion for CMPA events, including recruitment and fundraising events, orientation, screenings, admissions activities, and ceremonies.
- Is physically present at events to assist in setup/execution and to capture digital media.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Industry
Educational Services
Number of Employees
5,001-10,000 employees
