Marketing Campaign Coordinator

MarketWise • Baltimore, MD

1d • $65,000 - $75,000

About The Position

The Marketing Campaign Coordinator position is a perfect entry-level opportunity for anyone looking to break into the direct response marketing space. The role works closely with multiple marketing departments, providing a front-row view into how marketing campaigns are produced. There are multiple growth opportunities from this position for the right person who is engaged and motivated to learn. The primary responsibility for this role is handling and coordinating set-up and review of all marketing campaigns. Additionally, this role is responsible for managing operational projects, including new publication set-ups, publication folds, marketing technology initiatives, and any other operational needs of the marketing department. Excellent communication, attention to detail, and a collaborative spirit are all must-haves.

Requirements

• Bachelor’s degree in a relevant field required
• Experience in Marketing or Production is a plus
• Knowledge of SalesForce and Microsoft Office Suite
• Some proofreading/editing skills are required
• Experience with Monday.com or other project management tools is a plus
• Must possess great organization and attention to detail
• Independent creativity is highly desired to bring ideas to existing marketing strategies

Responsibilities

• Operational setup of all retail aspects of a marketing campaign (ex: price points, refund policies) within our proprietary Salesforce Marketing Engine
• Reviews all landing pages associated with a marketing campaign (ex, order forms, transcripts, video landing pages, upsells/cross-sells.
• Creates all confirmation and thank you pages for promotion and updates the appropriate content per campaign
• Performs final review and QA testing on all campaigns to ensure pricing and copy are accurate
• Delegates materials to front end developer team for code setup
• Facilitate the flow of communication related to campaigns between marketing teams and the rest of the production team
• Dictates any edits to content and assigns adjustments
• Coordinates with copywriters for promotional assets and editorial for premium content
• Act as the operational point for publication launches and folds
• Liase with customer service on any questions relating to a campaign’s operational setup
• Act as project manager for marketing technology initiatives as needed
• Conference campaign and promotional setup
• Other projects and responsibilities may be added

Benefits

• Competitive base salary starting at $65,000 - $75,000, plus discretionary bonuses.
• Comprehensive benefits: health, dental, vision, 401(k) match, and 12 paid company holidays.
• A collaborative, innovative culture where your ideas are valued.
• Opportunities for growth within a rapidly evolving organization.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 251-500 employees