Marketing Business Insights Specialist

TD BankNew York, NY
404d$95,264 - $155,376

About The Position

The Marketing Business Insights Specialist at TD Bank is responsible for conducting in-depth analyses of data to generate actionable insights that drive business growth. This role involves collaborating with various marketing functions and business lines to translate complex data into meaningful information, utilizing advanced analytics and modeling techniques. The specialist will work autonomously, providing expert knowledge and guidance to stakeholders while managing complex projects that have enterprise-wide implications.

Requirements

  • Undergraduate degree or advanced technical degree preferred (e.g., math, physics, engineering, finance, or computer science).
  • 5+ years of relevant experience in data analytics and/or marketing, preferably in financial services or banking.
  • Experience with tools such as SalesForce, SAS, SQL, R, or Python.
  • Strong communication skills to effectively highlight learnings from data analysis.

Nice To Haves

  • Experience with Journey Building or other relevant marketing tools.
  • Ability to synthesize complex information into actionable insights and strategies.
  • Familiarity with stakeholder management and collaborative approaches.

Responsibilities

  • Conduct analyses on curated and aggregated DataMart's to generate relevant analytical insights for business issues.
  • Work in partnership with business leaders to present insights and deliver supporting collateral or presentations.
  • Lead the interpretation of complex business issues and generate multifaceted insights to drive business growth.
  • Act as the primary interface with business to bridge and translate business requirements to analytics and reporting needs.
  • Utilize quantitative and qualitative methodologies to interpret and present data effectively.
  • Identify opportunities for business growth by recognizing potential use cases and value drivers.
  • Provide day-to-day support and delivery of analytics, ensuring compliance with internal and external requirements.

Benefits

  • Competitive salary range of $95,264 - $155,376 USD.
  • Health and well-being benefits.
  • Savings and retirement programs.
  • Paid time off including Vacation PTO, Flex PTO, and Holiday PTO.
  • Banking benefits and discounts.
  • Career development opportunities and mentoring programs.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Credit Intermediation and Related Activities

Education Level

Bachelor's degree

Number of Employees

10,001+ employees

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