About The Position

The Marketing Automation Technical Producer is responsible for building, executing, and optimizing marketing campaigns across Braze automation. This role bridges strategy and execution, focusing on the technical production of automated campaigns, workflows, dynamic content, data integrations, and segmentation. The ideal candidate combines technical acumen, marketing knowledge, and an eye for operational excellence.

Requirements

  • CRM Automation Platforms (Braze, Salesforce, etc.)
  • 2+ to 5 years experience
  • Minimum Education - Bachelor's Degree

Responsibilities

  • Develops, plans, and manages targeted go-to-market plans to build brand awareness thru the marketing funnel.
  • Leverages digital platforms to automate marketing activities and determine the most effective points of interaction (POI) for marketing campaigns.
  • Utilizes Customer Relationship Management (CRM) systems, customer information, and marketing automation platforms like Braze to create and deploy effective marketing campaigns.
  • Leads the creative development of content and communications to support demand generation campaigns, develop customer engagement, and optimize ROI.
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service