Marketing Audience Operations Lead Analytics Consultant

Wells FargoMinneapolis, MN
202d$96,600 - $206,100Hybrid

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About The Position

Wells Fargo is seeking a Lead Analytics Consultant on the Marketing Audience Operations Team as part of Enterprise Marketing Services. In this role, you will collaborate with Marketing Services team members and Marketing partners to support the build and delivery of customer audiences across all marketing channels. You will translate marketing strategy and campaign measurement test plans into technical requirements to successfully build marketing audiences by using new and innovative marketing technology platforms which includes Adobe Audience Manager and Pega. In addition to these platforms, you may also leverage other analytical tools such as SAS/SQL/Unica to explore the data environment. Our team consists of technical data experts who can consult on strategic planning and are able to execute in a highly complex process.

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