Marketing Associate
Crayola Corporate•Forks Township, PA
About The Position
This position is responsible for executing small scale projects and programs to help meet Marketing plan objectives. Supports the product manager in major new product launches.
Requirements
- BS/BA degree with business concentration preferred or 2 years’ experience in an advertising or marketing role.
- 2+ years general business experience
- Proficient in MS Office including Word, Excel, PowerPoint; Lotus Notes experience recommended
- Good organizational skills with ability to handle several projects
- General business management skills
- Good communication and presentation skills
- Innovative thinker
- Willingness to explore and learn new tasks
- Detail oriented
- Demonstrated ability to work with minimal supervision
- Demonstrated ability to direct cross functional peers on projects where they are leading.
Responsibilities
- Responsible for leading cross functional teams in the product development of line extensions and new account exclusives.
- Supports product manager in major new product launches.
- Leads line review meetings for assigned initiatives. Supports line review meetings for major new product initiatives.
- Leads packaging changes for graphics updates. Supports graphic changes in major launches. Manages spending for packaging changes.
- Performs research in concept screens and most qualitative research. Supports in major quantitative studies. Makes recommendations based on business analytics.
- Performs internal execution work around product. For example EAS and MCR input.
- Performs analytical work which includes ad hoc analysis, monthly, and trimester reporting.
- Assists with OSMI issues. Works closely with forecasting, demand planning, and field sales. Provides recommendations based on their input.
Benefits
- Free Admission to Crayola Experience for Employees
- Community Volunteerism Opportunities
- Annual Bonus Potential for all Full-Time Employees
- Company Matched 401k & Employee Value Sharing Plan
- Comprehensive Healthcare Benefits for Eligible Employees
- Education Assistance Program
- Wellness Programs
- Employee Resource Groups
- Generous Product Discounts Onsite & Online
- Company Sponsored Employee Events
- Discounts on a wide variety of products and services – automotive, electronics, fitness, travel and entertainment
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Number of Employees
501-1,000 employees
