The role of the Marketing Associate is to identify customer leads through data search activities, and support marketing functions including: 1. Keep internal lead databases up to date and organized. 2. Conduct research of target markets for new opportunities using databases, both internal and external, determine quality of leads and make introductions when needed. 3. Catalog current leads and various databases and pull account information for weekly sales meeting discussions. 4. Update directories, clean up entries, pull reports, analyze and report on trends. 5. Maintain and manage current Customer Resource Management (CRM) and Business Opportunity Review systems. 6. Track prospective client inquiries and outcomes. 7. Organize email lists for marketing campaigns and compile results. 8. Assist with preparation for multiple tradeshows including assessing the condition of materials, packing of containers and completing item checklists. 9. Support client-facing groups for travel and site visitations with marketing materials, conference room set-up, and various amenities as needed. 10. Maintain marketing and promotional material inventories. 11. Update site marketing materials as required, including banners, posters, pictures. 12. Update the break room communication board. 13. Ability to travel if needed. 14. Comply with quality and safety management systems including requirements for documentation, training, system use, SOPs, processes and procedures. 15. General support required of a company where everyone is expected to perform multiple tasks both inside and outside their department to meet the needs of the business
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Job Type
Full-time
Career Level
Entry Level
Number of Employees
11-50 employees