Marketing Assistant

Taylor Regional Hospital•Campbellsville, KY

About The Position

Taylor Regional Hospital is seeking a dedicated and innovative Marketing Assistant to join our dynamic team. This position offers an exciting opportunity for a highly motivated individual who is passionate about healthcare marketing and looking to make a meaningful impact in our community. As part of the marketing department, the Marketing Assistant will play a pivotal role in supporting our outreach initiatives, helping to promote our services and enhance our brand visibility. The ideal candidate will have a strong understanding of marketing principles, excellent communication skills, and a keen eye for design and detail. In this role, you will be responsible for assisting with the development and implementation of marketing strategies that effectively communicate our mission of providing high-quality patient care. From engaging with our audience through social media platforms to assisting in the creation of promotional materials, the Marketing Assistant will contribute to various projects that drive community awareness of our programs. If you are eager to learn, collaborate with a team of professionals, and grow your career in healthcare marketing, Taylor Regional Hospital is the perfect place for you to excel and make a difference in the lives of others.

Requirements

Bachelor's degree in Marketing, Communications, or a related field is preferred.
Strong written and verbal communication skills with attention to detail.
Proficiency in social media platforms and digital marketing tools.
Ability to work collaboratively within a team and manage multiple projects simultaneously.
Strong organizational skills and a proactive approach to problem-solving.
A passion for healthcare and a desire to engage with the community.

Nice To Haves

Basic graphic design skills and familiarity with design software (e.g., Adobe Creative Suite) is a plus.

Responsibilities

Assist in the development and execution of marketing campaigns to promote hospital services.
Support the creation and distribution of marketing materials including brochures, newsletters, and digital content.
Manage and update the hospital's social media platforms to engage with the community and foster public relations.
Help coordinate events, workshops, and community outreach programs that highlight the hospital's services.
Conduct market research to identify trends and measure the effectiveness of marketing efforts.
Collaborate with healthcare professionals to obtain testimonials and patient stories for promotional use.
Assist with the maintenance of the hospital's website, ensuring content is current and relevant.