Marketing and Recruiting Specialist

University of Arkansas • Fayetteville, AR

407d

About The Position

The Marketing and Recruiting Specialist at the University of Arkansas is responsible for initiating, planning, and executing various marketing and recruitment projects aimed at enhancing the growth of the Master of Science in Operations Management and Master of Science in Engineering Management programs. This role requires strong collaboration with internal and external stakeholders to effectively promote these academic programs and manage brand initiatives.

Requirements

• Bachelor's degree in marketing, business, operations management, or a related field from an accredited institution.
• At least one year of experience working in an academic setting.
• Experience or knowledge of standard methods to assess proposals for digital and print marketing products.
• Experience in the management and optimization of websites and social media platforms.

Nice To Haves

• Master's degree in higher education, marketing, business, operations management, or a related field.
• At least two years of experience in brand management and/or business development.
• Experience using customer relationship management platforms and other data collection tools.

Responsibilities

• Initiate, plan, and execute marketing and recruitment projects for the MSOM and MSEM programs.
• Manage brand management initiatives to enhance program visibility.
• Optimize websites and social media platforms for effective communication and outreach.
• Assess proposals for digital and print marketing products.
• Build and maintain relationships with internal and external stakeholders.

Benefits

• University contributions to health, dental, life, and disability insurance.
• Tuition waivers for employees and their families.
• 12 official holidays.
• Immediate leave accrual.
• Choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Educational Services
• Education Level: Bachelor's degree