Marketing and Promotions Automation Coordinator

Bonneville International•Seattle, WA

5d•$22 - $27•Onsite

About The Position

Our company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide. At Bonneville International, our purpose is to build up, connect, inform, and celebrate communities and families in the markets we serve. As an integrated media company, we provide content, advertising, and digital marketing solutions across 23 radio stations in Denver, Phoenix, Sacramento, Salt Lake City, San Francisco, and Seattle, along with the NBC Affiliate TV station, KSL-TV 5, in Salt Lake. We are responsible for lifting and inspiring with respect and giving voice to all the communities and clients we serve. We believe that empowering our employees to share their ideas and experiences will fuel creativity, innovation, and inspiration. A diverse and inclusive workforce is crucial to our ability to create and deliver exceptional content, products, and services that represent our communities. We’re proud of our history and we want talented people to join us as we continue to grow! To learn more about Bonneville and how our local media matters, visit: https://bonneville.com/ This is an opportunity to step into a highly visible role with the chance to directly shape how we connect with and grow our audience. We’re looking for a creative marketer who can elevate our brands and campaigns, take full ownership of our Braze platform, and bring fresh ideas to the table—while enjoying the support of a collaborative, passionate team. Position Overview The Marketing & Promotions Automation Coordinator plays a key role in executing and supporting initiatives that connect our brands with our audience and clients. This position works closely with the Marketing & Promotions Manager to coordinate on-site and off-site station events and remote broadcasts, along with executing contests, promotions, and strategic campaigns. We are seeking someone who brings strong marketing expertise, a passion for audience engagement, and the ability to optimize our marketing automation strategies using our audience engagement platform. The ideal candidate will be organized, proactive, creative, and detail-oriented, thriving in a lively, fast-paced environment while juggling multiple priorities under tight deadlines. Note: Work configurations are subject to change based on business needs and at company discretion. This position is an on-site role that requires the employee to work at our Seattle site.

Requirements

Minimum 2–3 years of experience in marketing, audience engagement, or related field.
Experience with email marketing and audience engagement platform, Braze experience strongly preferred.
Proficiency in Microsoft Office Suite; experience with Canva and photo/video editing tools is a plus.
Strong organizational, interpersonal, and written communication skills.
Must be self-motivated, reliable, and able to manage multiple projects under tight deadlines.
Flexible schedule with ability to work days, nights, weekends, and holidays as needed.
Comfortable working indoors and outdoors in varying conditions.
Must hold a valid driver’s license with a clean driving record, and be comfortable operating station vehicles, including a Subaru Forester and Sprinter van.
Receive, process, and maintain information through oral and/or written communication effectively.
Ability to extend hand(s) and arm(s) in any direction with good eye and hand coordination.
Manual dexterity and fine motor skills to operate computer keys and general office equipment.
Ability to work on a computer for prolonged periods of time.
Sit and/or stand for extended periods of time.
Lift, move, and carry up to 50 pounds on occasion.

Nice To Haves

Experience with data analysis, preferred.
Familiarity with WordPress and digital content management systems, preferred.
Experience in graphic production and video production, preferred

Responsibilities

Serve as the marketing automation expert for the email database platform (Braze), staying current on features and functionality while managing updates and leveraging capabilities to drive audience growth through targeted email, push notifications, text, mobile, and special campaigns.
Develop, schedule, and execute digital communications including newsletters, contest and event promotions, audience engagement initiatives, and direct marketing programs across platforms and brands.
Lead the development and execution of Bonneville Seattle’s digital communications strategy, including audience segmentation, A/B testing, deployment, and corporate partnership fulfillment.
Write and edit compelling on‑air, online, and marketing copy for promotions, sales campaigns, community initiatives, and branded content.
Create engaging graphics and digital assets to support promotional efforts, sales initiatives, and multi‑channel campaigns.
Collaborate closely with sales, programming, creative teams, and key stakeholders to identify target audiences, grow email and app databases, and ensure all campaign assets are prepared and deployed on schedule.
Analyze and report on campaign performance, monitoring key metrics such as open rates, click‑through rates, and conversions; provide actionable insights and data‑driven recommendations to optimize future campaigns.
Identify testing opportunities, evaluate results, and apply learnings to continuously improve messaging, engagement, and overall campaign effectiveness.
Facilitate station contesting and oversee prize fulfillment in accordance with station policies and FCC rules.
Enter, maintain, and track all prize and winner information, including audit-ready prize folders.
Work with the Marketing & Promotions Manager and legal team to draft and update contest rules, ensuring compliance across all platforms.
Prepare contest articles and graphics and contest-related form fills, and winner sheets
Assist with the planning, setup, execution, and breakdown of station events and remote broadcasts.
Represent the station with professionalism and enthusiasm at listener and client events.
Support sales efforts by executing sales elements in e-newsletters, preparing promotional recaps, and assisting with event-based sales opportunities.
Provide additional administrative sales support as needed, including airchecks, recap prep, and event assistance.

Benefits

Robust, affordable medical, dental and vision coverage with no wait period for enrollment
401(k) with Company match and employer-funded retirement account, both fully vested from day one
Paid leave for new parents under our Medical Maternity (8 weeks) and Parental Leave (4 weeks) benefits
Opportunities to apply for tuition reimbursement
Paid time off for vacation (120 hours accrued per year) and sick leave (80 hours accrued per year) in addition to 12 paid company holidays per year
Paid time off for volunteering (40 hours per year)
Employee Assistance Program (EAP) services
Access to an entire team of free financial planners
Matches on contributions to charitable organizations after one year of service
Continuous growth and development opportunities
Dynamic team culture that values teamwork, having fun, and collaboration