Marketing and Communications Specialist

The Pennsylvania State University • University Park, FL

1d • Hybrid

About The Position

The College of Earth and Mineral Sciences (EMS) at Penn State, is seeking a dynamic Marketing and Communications Specialist to advance the communications strategies for earth, energy, and environmental systems within the College. The main focus of the position is to promote Penn State as a top public research university by actively supporting the research discoveries of our EMS faculty. This position will take a proactive approach to working with EMS faculty researchers to understand their priorities, research, and goals. They (with assistance from the Earth and Mineral Science’s director of strategic communications) will translate that information into communications plans, collaborate with fellow communications staff on the publication of articles highlighting research successes, and develop marketing materials to use to help advocate for further funding.

Requirements

• Bachelor's Degree
• 1+ years of relevant experience; or an equivalent combination of education and experience accepted
• Strong writing and editing skills, excellent attention to detail, and a proven track record of translating faculty research and technical topics into content appropriate for a variety of communities and audiences are required.
• This position works daily with faculty, staff, and leadership and communicates regularly with alumni, students, and donors. As such, the successful candidate must have a keen ability to work with diverse stakeholders and be able to prioritize multiple projects.
• They must be able to work in a fast-paced environment, stay current with emerging trends in the communication field, be a self-starter and work independently, and also be able to participate in and contribute to integrated, cross-functional teams.
• In addition to a cover letter and a resume , writing samples are required ; please attach two writing samples or include a link to your portfolio or other samples in your cover letter.

Nice To Haves

• Passion for promoting innovative science and learning
• Ability to manage complex projects to successful completion in a timely manner
• Excellent judgment, integrity, and exacting attention to detail
• Ability to translate strategic goals and initiatives into compelling content across multiple formats
• Proactive, solutions-oriented, and able to manage multiple priorities independently
• Dedication to quality and customer service
• Appreciation for working with a variety of audiences

Responsibilities

• Research, write, and distribute news releases about peer-reviewed research in addition to researching and writing feature stories that meet the College’s strategic initiatives and engage the broader community.
• Ensure all content adheres to Penn State’s editorial and brand guidelines, including AP, and the Chicago Manual of Style.
• Craft web content and update websites.
• Develop and manage the production of integrated and strategic marketing and communications plans consistent with college, and University brand strategies, support outreach efforts to engage stakeholders with research efforts, and leverage marketing opportunities to enhance development efforts.
• Develop content for promotional materials, including fact sheets, brochures, newsletters, and digital signage.
• Write social media posts and manage social media platforms.
• Monitor news and media presences and review content analytics to make informed decisions about future content.
• Possibly provide general photography and videography coverage to support content creation needs.

Benefits

• Penn State provides a competitive benefits package for full-time employees designed to support both personal and professional well-being.
• In addition to comprehensive medical, dental, and vision coverage, employees enjoy robust retirement plans and substantial paid time off which includes holidays, vacation and sick time.
• One of the standout benefits is the generous 75% tuition discount, available to employees as well as eligible spouses and children.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level