Marketing and Communications Director - College of Arts & Letters (1965)

Idaho State University

78d • $58,000 - $65,000

About The Position

This position serves an important role as part of the ISU College of Arts and Letters. As a college, we pride ourselves on being a community of scholars who make meaningful, professional contributions to our disciplines, departments, university, and community. This includes being passionate about providing outstanding learning opportunities for our students, many of whom are first-generation college students from Idaho. We also pride ourselves on our commitment to working supportively and collaboratively together to achieve our goal of putting students first, and we expect all our college community to embrace this core value. The Marketing and Communications Director for the College of Arts and Letters reports directly to the Dean and works with college leadership to help set the marketing and communications vision. The position is responsible for the implementation of all marketing and communications efforts for the College and its departments, programs, and initiatives. This includes internal and external marketing and communications work focused on promotion, recruiting, outreach, and development. Major responsibilities include oversight and production of written press releases, a monthly newsletter, and content for various social media channels. The individual in this position coordinates with and/or supervises other college staff and student workers involved in marketing and communications efforts- and collaborates with the ISU Marketing and Communications team to ensure consistency with the university's standards and vision. This position is not eligible for visa sponsorship at this time.

Requirements

• Bachelor’s degree in relevant field.
• At least three years professional marketing and communications experience.
• Experience overseeing projects requiring strong writing, editing, fact-checking, and proofreading skills.
• Experience designing content with Adobe Cloud or related software.
• Demonstrated ability to multitask and work independently.

Nice To Haves

• Good understanding of institutions of higher education.
• Experience managing social media in a professional setting.
• Professional experience in a managerial/supervisory role.
• Project management experience.
• Strong interpersonal skills.
• Video recording and editing skills.

Responsibilities

• Produce written press releases regarding college highlights, announcements, and events.
• Produce content for monthly newsletter, with audience over 4,000.
• Provide marketing and communications support for specific college recruiting initiatives.
• Develop and implement communication strategies to improve student enrollment, recruitment, and retention for the college.
• Develop and implement strategies to stay connected with college alumni, donors, and potential donors.
• Create and manage content for the college's social media channels (Facebook, Twitter, Instagram, etc.) and website.
• Develop and maintain relationships with individual departments to better understand and respond to their marketing and communications needs.
• Serve as the college's liaison with the university's marketing team to develop coordinated marketing and recruiting plans.
• Ensure that all college marketing and communications work is consistent with the university's marketing standards and vision.

Benefits

• Comprehensive health, dental, and vision insurance.
• Life insurance.
• Disability plan.
• Employee assistance program (EAP).
• Excellent retirement options and company contribution.
• Generous paid time off/sick leave accrual.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree