Marketing and Business Development Manager

Greenberg Traurig • Boston, MA

100d

About The Position

Greenberg Traurig (GT), a global law firm with locations across the world in 15 countries, has an exciting employment opportunity for you. We offer competitive compensation and an excellent benefits package, along with the opportunity to work within an innovative and collaborative environment. Join our Marketing Team as a Marketing and Business Development Manager located in our Boston office. We are seeking a highly skilled professional who thrives in a fast-paced, deadline-driven environment. The ideal candidate possesses strong problem-solving and decision-making abilities, ensuring efficiency and accuracy in every task. With a dedicated work ethic and a can-do attitude, you will take initiative and approach challenges with confidence and the ability to execute. Excellent communication skills are essential for collaborating effectively across teams and delivering exceptional client service. With a client-focused mindset and an initiative-taking approach, you will play a critical role in driving success in the Boston legal market, anticipating needs, and providing strategic solutions. If you are someone who takes initiative, and demonstrates adaptability, and innovation, we invite you to join our team. This role will be based in our Boston office. Regular in-office presence is required for day-to-day operations, as well as for events, team meetings, training opportunities, and relationship building. This role reports to the firm’s Director of Marketing.

Requirements

• Bachelor’s degree required.
• Minimum of seven years relevant experience in marketing and business development at a law firm or other professional services firm.
• Proven experience responding to proposals and RFPs.
• Familiarity with the Intellectual Property and Emerging Technology practices is a plus.
• Prior experience supervising a team.
• High level of proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint).

Nice To Haves

• Knowledge of the Boston market including the business community and key charitable and civic organizations.

Responsibilities

• Support a variety of marketing, business development and communication initiatives focused on elevating the firm’s brand within the Boston market.
• Work directly with attorneys and managers to strategically promote the firm’s marketing goals in the Boston market.
• Develop relationships with attorneys to serve as point of contact for day-to-day requests and marketing and business development needs.
• Handle directory submissions including Chambers and others.
• Strategize with shareholders on responses to RFPs and proposals including analyzing market research, prospective clients and business sectors.
• Draft responses and prepare presentations as necessary.
• Coordinate with colleagues to identify media opportunities and nominations.
• Help prepare data for nominations, media surveys and reports.
• Write, edit and distribute marketing materials, newsletters, conference materials, client updates, website content and other client communications.
• Make recommendations for and support office sponsorships, memberships and event attendance at client and community events.
• Work with events and practice professionals to plan, organize and host client events.
• Evaluate return on investment before and after each event and closely manage budget.
• Prepare welcome materials for new attorneys and help integrate them.
• Coordinate the flow of information from attorneys to marketing professionals.
• Work with the Marketing Director to ensure content on website and biographies is current and updated.
• Assist with and manage a variety of short and long-term projects and attorney requests.

Benefits

• Competitive compensation.
• Excellent benefits package.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 1,001-5,000 employees