Marketing Analytics Solution Consultant

SAS

4d • Remote

About The Position

Marketing Analytics Solution Consultant – US Cary Headquarters or US Remote
We’re a leader in data and AI. Through our software and services, we inspire customers around the world to transform data into intelligence – and questions into answers.
If you’re looking for a dynamic, fulfilling career with flexibility and a world-class employee experience, you’ll find it here. We’re recognized around the world for our inclusive, meaningful culture and innovative technologies by organizations like Fast Company, Forbes, Newsweek and more.
About the job
The Customer Intelligence Division is looking for a Marketing Analytics Solution Consultant to help enterprise clients unlock the value of their marketing data using advanced analytics and AI-powered solutions. Our team partners with leading brands to deliver actionable insights, optimize marketing performance, and drive digital transformation in a fast-paced, innovative environment.
Join us to make a real impact on how organizations use data to shape their marketing strategies. You’ll collaborate with top-tier clients, learn from industry experts, and grow your skills in a supportive, forward-thinking team. Why this team? Why now? Because marketing analytics is at the forefront of business transformation, and your expertise will help shape the future.

Requirements

• Bachelor’s or Master’s degree in Marketing Analytics, Data Science, or a related field.
• Minimum 5 years of experience in marketing analytics, data science, or business intelligence within a software vendor, consulting, or enterprise environment.
• Proven experience with marketing analytics platforms (e.g., SAS, Adobe Analytics, Google Analytics, Salesforce Marketing Cloud).
• Strong proficiency in data analysis tools and languages (e.g., SAS, SQL, Python, R).
• Proven communication skills with the ability to present complex findings to non-technical stakeholders.
• Demonstrated experience applying marketing data science solutions in one or more of the following industries: financial services, retail, or telecommunications.
• Proven track record of leveraging customer data to drive segmentation, personalization, and campaign optimization in financial services (e.g., banking, insurance, payments).
• Experience analyzing omni-channel retail data to improve customer engagement, loyalty programs, and sales performance.
• Hands-on experience with telecommunications data, such as churn prediction, customer lifetime value modeling, or network usage analytics.
• Familiarity with industry-specific data sources, regulatory requirements, and business processes relevant to marketing analytics in financial services, retail, or telecommunications.
• Proven ability to translate complex industry challenges into actionable marketing analytics solutions for enterprise clients.
• Bilingual - English, Spanish
• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.

Nice To Haves

• Experience with machine learning models for marketing applications (e.g., churn prediction, customer lifetime value).
• Ability to systematically analyze marketing data, identify key insights, and solve complex business problems
• Skilled at building relationships, understanding client needs, and delivering tailored solutions that drive value
• Comfortable working with marketing stakeholders, marketing business processes and cloud-based marketing technologies
• Familiarity with data visualization tools (e.g., Power BI, Tableau).
• Knowledge of digital marketing channels and campaign measurement.
• Experience working in a SaaS or software vendor environment.

Responsibilities

• Consult with clients to understand their marketing analytics needs and design tailored solutions using our software platform.
• Analyze complex marketing datasets to uncover trends, patterns, and actionable insights.
• Develop and present data-driven recommendations to improve campaign effectiveness, customer segmentation, and ROI.
• Collaborate with product, engineering, and sales teams to deliver successful client outcomes.
• Lead workshops and training sessions to enable clients on analytics best practices.
• Stay current with industry trends in marketing analytics, data science, and AI.
• Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.

Benefits

• Comprehensive medical, prescription, dental and vision plans.
• Medical plan options include:
• PPO with low annual deductible and copays.
• HDHP combined with a health savings account with a contribution from SAS (no access to on-site health care center).
• Onsite Health Care Center (HQ) that’s free to employees and family members enrolled in the PPO plan. There’s a pharmacy too! Not local to HQ? The pharmacy will ship prescriptions for no additional charge!
• An industry-leading 401k plan.
• Tuition Assistance Program and programs and resources to support your development
• Generous time away including vacation time, a variety of paid holidays, and our much-loved U.S. Winter Wellness Break between December 25 and January 1.
• Volunteer Time Off, parental leave and unlimited paid sick days.
• Generous childcare benefits for all full-time employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees