Marketing Analytics Intern, New York City, Summer 2026

The Walt Disney Company • New York, NY

1d

About The Position

About the Role & Program Disney’s Direct-to-Consumer (DTC) (Hulu, Disney+, ESPN) team is seeking a highly intuitive and self-driven intern to join the Marketing Investment Analytics team, a unit within the broader Marketing Analytics team which aims at informing Marketing and Finance teams with relevant historical insights, identifying opportunities, finding strategies and tactics for optimizations. What You Will Do As an intern, you’ll be involved in a variety of exciting projects that will challenge and develop your skillsets in a fast-paced digital media environment You’ll collaborate closely with Marketing, Marketing Science, Data Engineering, and Data Product, and your focus will be on supporting marketing investment analytics measurement tools, documentation and key business insights to propel DTC business growth. Leverage AI technologies to enhance our analytics capabilities and create innovative solutions. You’ll contribute to the AI evolution of our team’s tools, techniques and methodologies. Co-create with AI in facilitating a few crucial tasks of our team - automating measurements, contextualizing data, interpreting and conducting analyses, deriving narratives for our stakeholders to empower effective decision making.

Requirements

• 1+ years of hands-on analytical work/project experience
• Familiarity with data platforms and applications such as Snowflake, Databricks, Jupyter, Google Sheets or Excel, Adobe Analytics
• Strong motivation to work in media and ability to learn from questions as well as experiences
• Experience in manipulating large data sets, interpreting data trends and using a multitude of disparate data sources and tools
• Familiarity with documenting the data requirements, data strategy, data rules (standardization, cleanse, and validation)
• Strong analytical and technical skills to troubleshoot issues, analyze the cause, quickly come up with the possible solutions, document the changes, and communicate organizational impact
• Familiarity with data exploration and data visualization tools like Tableau or Looker and can share a portfolio of clear, intuitive and insightful visualizations
• Excellent written and verbal communication skills
• Collaborative teammate who is also a self-starter and can work independently
• Strong interest in marketing analytics and media measurement

Nice To Haves

• Proficiency with advanced SQL, basic Python/R, Tableau and Looker
• Familiarity/competency in data science topics such as statistics, optimization, and/or econometrics
• Certification(s) in AI, machine learning, or relevant cloud platforms
• Familiarity with Disney business domain knowledge
• Ability to identify and appropriately call out issues to leadership

Responsibilities

• supporting marketing investment analytics measurement tools
• documentation
• key business insights to propel DTC business growth
• Leverage AI technologies to enhance our analytics capabilities and create innovative solutions.
• contribute to the AI evolution of our team’s tools, techniques and methodologies.
• Co-create with AI in facilitating a few crucial tasks of our team - automating measurements, contextualizing data, interpreting and conducting analyses, deriving narratives for our stakeholders to empower effective decision making.

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Number of Employees: 5,001-10,000 employees