Marketing Analyst

Eugia US LLC•East Windsor Township, NJ

4d•$65,000 - $76,000•Hybrid

About The Position

The Marketing Analyst is a valued member of our Marketing Operations Team and collaborates to develop data driven insights to support strategic and tactic decision making. This role will take the lead on collection, interpretation and integration of all aspects of data sources to drive financial performance. This is a hands-on role that leads the translation of a variety of data into meaningful opportunities, provides insights based on a deep knowledge of brands, sales, market environment and evolving health care systems. This role contributes to the improvement of operational metrics (revenue, utilization, client satisfaction and opportunity pipeline) through the execution and development of operational processes. This position is located onsite in East Windsor New Jersey with one (1) day a week remote and reports into the Senior Director, Marketing Operations. Candidates must be authorized to work in the United States without the need for employer support now or in the future and reside within a reasonable commuting distance of the office.

Requirements

Proficient in Microsoft suite of products including Teams and Power BI preferred
Strong excel skills required; skilled in working with large datasets
Experience with IQVIA data preferred
Experience in utilizing Salesforce preferred but not required
Pharmaceutical analytics and/or consulting experience is strongly preferred
Comfort operating in a fast-paced, environment, with a focus on delivering high quality analytics, insights, and reports
Innate intellectual curiosity, demonstrated desire to take initiative and ability to think creatively to solve problems
Project management, quantitative analysis skills required
Effectively work in a regulated industry
Bachelor's degree required. Preferred degree in Mathematics, Statistics, Engineering, Finance, or Business.
1-2 years analytics experience; 1+ years advanced analytics and data visualization skills

Nice To Haves

Master's degree is preferred
Prior generic pharmaceutical experience a plus

Responsibilities

Provide insights and analytics support for marketing and sales area within the acute and non-acute categories which may include product information, market landscape analysis, competitive intelligence, sales, data, pricing, or other data needed to make data-informed decisions in support of growing business and meeting financial forecasts
Identify critical business drivers / opportunities and develop recommendations to guide strategy
Design and run: Management and KPI reports to support operations, sales, and business leadership
Ad-hoc analysis to answer key questions from leadership, sales, marketing
Reports to model future performance based on historical data, i.e. market pricing, share analysis, etc.
Perform analysis and develop insights based on various market dynamics, including Health System impact, market access influence and other market players
Conduct deep dives on specific topics within product areas to find root causes, identify opportunities and define solutions
Contribute to the improvement of operational metrics (revenue, utilization, client satisfaction and opportunity pipeline) through the execution and development of operational processes
Conduct reporting in Excel and business analysis tools such as Power BI
Execute operational initiatives such as opportunity management, resource planning, management tracking and forecasting, customer relationship management, customer satisfaction program, or infrastructure projects
Partner with external organizations including consultants, data providers and information technology partners
Generate local market insights to inform commercial strategy, planned tactics and execution
Partner with Marketing and Sales to plan and execute key initiatives based on insights and recommendations
Collaborate with other insights & analytics functions to align on strategy, share insights and learn from best practices
Conducting objective secondary data analysis and communicate insight story of synthesizing different sources and types of data
Partner with Marketing, Sales, Finance, Supply Chain and Sales Operations to support business planning process
Provide strategic guidance to support existing products and key new product launches
Create, maintain and distribute market share reports, latest estimate data, and pricing files
Prepare invoices for management signoff and track actual spend vs op ex budget
This is not an exhaustive list of all responsibilities, duties, skills, efforts, or requirements associated with the role. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned with or without notice.

Benefits

Medical Insurance: Choice of four Horizon Blue Cross Blue Shield of New Jersey plans —Premiums and coverage vary by plan.
Prescription Coverage: Included with medical insurance
Dental Insurance: Choice of three plans - DHMO, Core PPO, or Buy Up PPO plans.
Vision Insurance: Choice of two plans - Base and Buy Up options.
Life and AD&D Insurance: Company-paid Basic Life and AD&D (1x annual salary up to a specified maximum), with optional Supplemental coverage.
Disability Insurance: Voluntary Short-Term Disability (employee-paid); Long-Term Disability is company-paid.
Flexible Spending Accounts (FSAs): Available for health care and dependent care expenses.
Health Savings Account (HSA): Offered with HDHP enrollment; employee-funded.
Voluntary Benefits: Identity Theft Protection, Critical Illness Insurance, Accident Insurance, and Legal Insurance (all employee-paid).
Employee Assistance Program (EAP): Confidential support services at no cost.
401(k) Retirement Plan: Pre-tax and Roth contribution options available, with company match; vesting applies.
Paid Time Off: Includes vacation, PTO, and company holidays (varies by role and tenure).
Employee Referral Program: $1,000 bonus for each qualified hire you refer.