Market Strategy Advisor (Regional Director of Business Development)

Genesis Administrative Services LLC

1d

About The Position

At Genesis Healthcare, we are dedicated to improving the lives we touch through the delivery of high-quality care and exceptional service. As a leading provider in the long-term care industry, we believe in fostering a collaborative, inclusive and supportive work environment where every team member is valued and empowered to make a difference. Whether you're an experienced professional or just starting your career, we offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve.

The Strategy Advisor is a senior leadership role responsible for driving the strategic direction and growth of the business through market coverage expansion, partnership building, and optimizing referral management. This role will identify and capitalize on market opportunities, fostering valuable partnerships with healthcare providers, and ensuring seamless integration of business development strategies across multiple regions. This position serves as a leader and coach, supporting internal and external teams, guiding them in sales techniques, and fostering cross-functional collaboration and has direct leadership responsibility for the Admissions Director and their functions as well as the External Hospital Liaison Teams.
Position Highlights
Develop people and teams to ensure excellence in execution at all levels. Lead and mentor internal and external business development teams, coaching them on effective sales techniques and promoting a collaborative approach to achieving business objectives. Foster a culture of high performance, accountability, and teamwork.
Work closely with regional leaders, patient navigation teams, and post-acute care teams to ensure seamless coordination across functions and markets. Drive cross-market initiatives to address challenges and improve the referral and admission process.
Develop and implement strategies to optimize patient referral management, ensuring the efficient and effective handling of team responses to referrals. Enhance the timeliness and accuracy of communication with partners to improve response rates and overall efficiency.
Identify opportunities to expand market coverage by developing comprehensive strategies to target new hospitals and facilities. Prioritize key markets and build tailored initiatives that support long-term growth objectives.
Build and nurture strategic relationships with Managed Plans, Accountable Care Organizations, healthcare providers, and other key stakeholders to drive collaboration, enhance service offerings, and secure favorable contract terms.

Requirements

• Four-year degree required.
• Five to 7 years’ experience in the healthcare industry required.
• Must be willing to travel to support market initiatives and foster relationships with key stakeholders.

Responsibilities

• Develop people and teams to ensure excellence in execution at all levels.
• Lead and mentor internal and external business development teams, coaching them on effective sales techniques and promoting a collaborative approach to achieving business objectives.
• Foster a culture of high performance, accountability, and teamwork.
• Work closely with regional leaders, patient navigation teams, and post-acute care teams to ensure seamless coordination across functions and markets.
• Drive cross-market initiatives to address challenges and improve the referral and admission process.
• Develop and implement strategies to optimize patient referral management, ensuring the efficient and effective handling of team responses to referrals.
• Enhance the timeliness and accuracy of communication with partners to improve response rates and overall efficiency.
• Identify opportunities to expand market coverage by developing comprehensive strategies to target new hospitals and facilities.
• Prioritize key markets and build tailored initiatives that support long-term growth objectives.
• Build and nurture strategic relationships with Managed Plans, Accountable Care Organizations, healthcare providers, and other key stakeholders to drive collaboration, enhance service offerings, and secure favorable contract terms.

Benefits

• Variable compensation plans
• Tuition, Travel, and Wireless Service Discounts
• Employee Assistance Program to support mental health
• Employee Foundation to financially assist through unforeseen hardships
• Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off
• Free 24/7 virtual health care provided by licensed doctors for all Anthem medically-enrolled employees and their immediate family members
• On-Demand Pay Program that allows for instant access to a portion of the money you’ve already earned
• We also offer several voluntary insurances such as:
• Pet Insurance
• Term and Whole Life Insurance
• Short-term Disability
• Hospital Indemnity
• Personal Accident
• Critical Illness
• Cancer Coverage
• Restrictions apply based on collective bargaining agreements, applicable state law and factors such as pay classification, job grade, location, and length of service.

What This Job Offers

• Job Type: Full-time
• Career Level: Director