Market Manager, Communications

Preformed Line Products • Mayfield, OH

6h

About The Position

As our Marketing Manager for Communications, you will be responsible for maintaining and enhancing sales performance and marketplace presence for existing products and services, while driving successful introductions of new offerings within the assigned market segment. This role actively seeks opportunities to improve margins, profitability, competitiveness, and overall market positioning.

Requirements

• Bachelor’s degree in business or Engineering preferred.
• Minimum 7 years of experience in product management, market management, and/or business development. International experience preferred.
• Ability to write reports, business correspondence, and procedure manuals.
• Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Ability to define problems, collect data, establish facts, and draw valid conclusions.
• Must be a highly motivated self-starter with a high level of business development intelligence.

Responsibilities

• Lead initiatives to achieve consistent, long-term revenue growth by developing and executing strategic plans tailored to the unique dynamics of the U.S. market.
• Create and implement detailed marketing and product strategies that define the long-term vision, competitive positioning, and roadmap for the assigned market segment.
• Provide direction and oversight of product managers and product support personnel throughout the product development lifecycle and technical support of existing product lines ensuring alignment with key functional teams for successful execution.
• Manage the new product launch process, including customer standardization, pricing and promotional strategies, collateral development, field trials, and sales training coordination.
• Identify and pursue opportunities for industry partnerships that enhance market positioning; identify viable acquisition opportunities and present to executive leadership.
• Collaborate closely with customers and the sales network to identify new product opportunities.
• Maintain strong customer relationships to monitor market trends and uncover growth opportunities.
• Stay informed on industry developments, including technology, competitive landscape, and regulatory changes.
• Identify and implement strategies for margin improvement.
• Define and track key performance indicators (KPIs) to measure product success and drive data-informed decisions.
• Responsible for RFI, RFP and RFP activities.
• Actively participate in trade associations and technical societies; contribute through articles, white papers, and presentations.

Benefits

• 401(k) with a company match equal to 25% of the first 8% of pre-tax dollars contributed by the employee for the first two years
• Enrollment in company profit sharing after two years
• Medical, dental & vision insurance, including free preventative care
• Wellness & Employee Assistance Program (EAP)
• Health care flexible spending accounts, health savings accounts, & life insurance
• Paid time off, paid company holidays, and vacation purchase program
• Short & long-term disability
• Parental & family leave; military leave
• Inclusive & welcoming company culture
• Career development & tuition assistance
• Student loan debt repayment program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level