Market Development Representative - Specialty Brands - LA

Sazerac Company • Los Angeles, CA

28d

About The Position

Join our team as a Market Development Representative specializing in our Specialty Brands portfolio! In this role, you will be a pivotal partner in driving volume and distribution sales goals for targeted brands within unique and dynamic market territories in the Greater Los Angeles area.
Targeted Brands Include: Fireball, 1792, BuzzBallz, Paul Masson, Wheatley, Corazon, 99 Brand, Heublein, Svedka, Sazerac Rye, Taaka, Southern Comfort, Grand Gala Cognac, Sheep Dog
What You’ll Be Doing:
As an MDR for Specialty Brands, your role will include:
Crafting Solutions for Growth: Implement creative and strategic solutions specifically tailored to challenging accounts to drive increased market share.
Brand Building: Leverage consumer insights and category trends to educate diverse decision-makers, creatively overcome objections, and enhance product placement and sales.
Distribution Leadership: Guide distributor partners to optimize in-store selling, strategic merchandising, and effective account execution.
Volume Objectives: Achieve sales volume targets, especially emphasizing high-volume value-tier products through strategic placement and storytelling about profitability.
Strategic Program Execution: Execute programs focused on distribution, creative merchandising, displays, and targeted retail promotional activities, driving tangible results.
Rapport Building: Cultivate deep, mutually beneficial relationships with diverse customers, including Syrian, Indian, and Asian decision-makers, through understanding their unique business needs.
Communication & Collaboration: Serve as the communication lead, effectively liaising between key accounts, wholesalers, and internal stakeholders.
KPI Monitoring: Track and manage KPIs rigorously to ensure consistent achievement of business objectives.
Job responsibilities may vary by state depending on regulatory requirements for the state.

Requirements

• Education: Bachelor's degree or equivalent experience.
• Experience: Minimum 1 year of professional field sales experience in alcohol-beverage or CPG (consumer packaged goods) industries. New college graduates are required to have a sales/marketing internship or full/part-time sales role (preferably in consumer-packaged goods) and/or sales competition experience.
• Results Driven: Proven volume achievements and ability to deliver on distribution and retail promotional goals.
• Technical Savvy: Demonstrated successful use of sales data analytics and tools to drive sales results, identify market trends, and produce measurable results.
• Mobility: A valid driver's license and ability to travel within an assigned territory is required.
• Schedule: Flexibility to work non-traditional hours, including evenings and weekends.
• Location: Live in or near the territory.
• Expenses: Ability to personally cover ordinary and essential business expenses that will be promptly reimbursed.
• Compliance: Required to obtain a solicitor’s permit in any state.

Responsibilities

• Implement creative and strategic solutions specifically tailored to challenging accounts to drive increased market share.
• Leverage consumer insights and category trends to educate diverse decision-makers, creatively overcome objections, and enhance product placement and sales.
• Guide distributor partners to optimize in-store selling, strategic merchandising, and effective account execution.
• Achieve sales volume targets, especially emphasizing high-volume value-tier products through strategic placement and storytelling about profitability.
• Execute programs focused on distribution, creative merchandising, displays, and targeted retail promotional activities, driving tangible results.
• Cultivate deep, mutually beneficial relationships with diverse customers, including Syrian, Indian, and Asian decision-makers, through understanding their unique business needs.
• Serve as the communication lead, effectively liaising between key accounts, wholesalers, and internal stakeholders.
• Track and manage KPIs rigorously to ensure consistent achievement of business objectives.

Benefits

• Competitive Pay
• Comprehensive Benefits from Day One including medical, dental, vision, disability, and life insurance.
• Family Coverage: Options to cover family members, including domestic partners.
• 401(k) Plan: Immediate access to a matching 401(k) plan.
• Flexible Time Away: Enjoy paid time off (PTO), holidays, and parental leave.
• Mental Health and Wellness: Access to mental health care and wellness incentive programs.
• Educational Support: Benefit from tuition reimbursement and our scholarship program for dependents of Sazerac team members.
• Fun Extras: Enjoy branded apparel, fun events, and a team member bottle purchase program.
• Training and Development: Opportunities for professional growth and development.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 1,001-5,000 employees