Market Development Lead

Campbell Company Of CanadaFort Collins, CO
284d$57,400 - $82,600

About The Position

The Market Development Lead (MDL) is responsible for the growth and development of the market through collaboration and engagement with Independent Distributor Partners (IDPs) and retail outlets. The MDL is responsible for establishing and maintaining collaborative relationships with IDPs, select retail store management and key retailer decision makers.

Requirements

  • 3 years of related sales or Consumer Packaged Goods experience
  • Strong written and verbal communication
  • Ability to influence and persuade
  • Strong problem solving skills
  • Strong technical and analytical skills
  • Advanced Microsoft skills including Excel and PowerPoint
  • Demonstrated leadership skills

Nice To Haves

  • B.A. Preferred

Responsibilities

  • Analyze and share market conditions with IDPs, including identifying opportunities for growth and conducting optional business meetings to support the growth of the respective businesses.
  • Synthesize and interpret data to distill retailer specific requirements, base business performance, and incremental opportunities to educate IDPs on the growth potential of income and equity associated with their routes.
  • Collaborate with IDPs regarding dispute resolution to minimize conflict with retailers.
  • Act as a key liaison between cross functional partners such as Customer Teams, Warehouse Operations, and IDPs to close gaps and ensure that service levels are met through product availability and customer strategies.
  • Conduct purposeful route consults as IDPs request.
  • Conduct physical inventories periodically.
  • Support the additional market call coverage needed to drive executional clarity on retailer specific promotional events on a local basis.
  • Forecast & analyze market conditions and develop gap plans across local market to unlock growth in partnership with IDPs.
  • Visit key accounts and stores to identify strengths and opportunities while building relationships with key local retailer decision makers.
  • Follow up with all service-related issues generated by retailers within 24 hours to ensure that the IDP and retailer have finalized a positive resolution.
  • Build rapport and trust with key store management personnel during visits and through communication.

Benefits

  • Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
  • Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
  • Campbell's offers unlimited sick time along with paid time off and holiday pay.
  • If in WHQ - free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
  • Campbell's Cares program matches employee donations and/or volunteer activity up to $1,500 annually.
  • Campbell's has a variety of Employee Resource Groups (ERGs) to support employees.
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