Market Development Director/Thought Leader Liaison Rare Disease (Pacific)

United Therapeutics Corporation

20d • $175,000 - $230,000

About The Position

As a Market Development Director/Thought Leader Liaison, you are a strategic relationship builder who thrives at the intersection of science and strategy. You earn trust with Key Opinion Leaders and key health systems, translating market insights into meaningful advocacy and regional impact. You’re confident engaging executive stakeholders, collaborating cross-functionally on launches and speaker programs, and aligning strategy with action. Mission-driven and highly accountable, you operate with integrity—motivated by strengthening partnerships and advancing better outcomes for patients. The Market Development Director develops and manages relationships with Key Opinion Leaders (KOL) and Key Health Systems, including PAH Centers, ILD centers, and community based PH-ILD physicians within their assigned regions, driving UT and brand advocacy. This role serves as main point of contact for key accounts and gathers and provides insights and recommendations for marketing and other corporate initiatives.

Requirements

• Minimum Requirements
• Bachelor’s Degree
• 10+ years of experience in sales, marketing or other commercial business role in the medical or pharmaceutical industry, with a Bachelor's degree or 8+ years of experience in sales, marketing or other commercial business role in the medical or pharmaceutical industry, with a Master's degree
• 2+ years of experience working KOLs
• Ability to work cross-functionally, build strong relationships, understand and execute brand and franchise strategy as well as manage projects to hit key deliverables
• Excellent communication, (written and oral) presentation and strong interpersonal skills
• Highly motivated and results-driven
• Ability to travel up to 70%

Nice To Haves

• Master’s Degree
• Previous drug launch experience
• Experience with specialty pharmacy products
• Strong analytical mindset with the ability to collect and understand competitive market intelligence
• Strong clinical acumen
• Ability to develop relationships across various levels within the healthcare environment
• Effectively manage multiple projects

Responsibilities

• Develop and foster ongoing relationships with KOLs and key accounts, building advocacy and belief in disease state and UT brands.
• Collaborate with other functions to plan and coordinate interactions with KOLs, ensuring positive customer experience
• Develop a business plan aligned with achieving goals and objectives. Review with RDMD on quarterly basis
• Initiate and lead meetings with regional, field-based functions to identify key issues and trends in the area.
• Gather feedback and intel in region to inform KOL mapping, regional strategy, annual brand planning, and other initiatives
• Collaborate with brand team/internal marketing collaboration; assist in launch planning, launches, regional marketing initiatives and other programs.
• Attend relevant Advisory Boards & market research events, where appropriate for understanding, development & refinement of strategy & and key initiatives.
• Provide project KOL recommendations and facilitate KOL engagements
• Liaise between key accounts and UT to provide on-the-ground perspective and to triage requests to proper team and quarterback appropriate follow-up.
• Utilize X-Fly to capture key insights
• Understand and maintain current knowledge of the core disease state(s), market, business strategies, plans, and goals and translate them into needs and engagement plans for interactions with KOLs
• Assist in development and delivery of speaker programs, including developing and training speakers, developing content, attending programs, monitoring surveys, and participating in annual program calibration.
• Provide ad hoc training to speakers who are unable to attend live or virtual speaker training.
• Work effectively with corporate compliance team to ensure appropriate policy application
• Operate in compliance with United Therapeutics compliance policies and standard operating procedures, and all applicable federal and state laws and guidance relating to product promotion and information dissemination including, but not limited to, the Federal Food, Drug, and Cosmetic Act, the Food and Drug Administration’s implementing regulations, the Federal Anti-Kickback Statute, the False Claims Act, PhRMA, Corporate Code of Business Conduct and the Office of the Inspector General’s Compliance Program Guidance for Pharmaceutical Manufacturers
• Report all expenses, auto mileage, call activity, X-Fly, and communications in a timely and accurate manner
• Responsible for conference planning, scheduling, debriefs, pre-con meetings; Develop executive backgrounders for leadership visits

Benefits

• Eligible employees may participate in the Company’s comprehensive benefits suite of programs, including medical / dental / vision / prescription coverage, employee wellness resources, savings plans (401k and ESPP), paid time off & paid parental leave benefits, disability benefits, and more.
• For additional information on Company benefits, please visit https://www.unither.com/careers/benefits-and-amenities

What This Job Offers

• Job Type: Full-time
• Career Level: Director