Manager, Partner Management

Sinclair Broadcast Group•Santa Monica, CA

4d•$80,000 - $100,000•Onsite

About The Position

Tennis Channel is everywhere fans are — across MVPDs, dMVPDs, smart TVs, FAST platforms, and streaming platforms. As our distribution landscape expands, so do the opportunities to grow our audience and deepen engagement. We’re hiring a Manager, Partner Management to activate and manage those partner programs. If you’re equal parts organized, analytical, and relationship-minded, this is your chance to make a big impact on a small, high-performing team. Reporting to the Director, Partner Management, this role supports the full partner ecosystem by driving co-marketing programs, optimizing performance, coordinating campaign assets, and ensuring seamless execution across our highest-growth platforms. This is a high-impact opportunity to be at the center of Tennis Channel’s distribution growth strategy. You’ll play a critical role in activating partner programs, optimizing performance, and elevating how our content shows up across every screen. With exposure to top-tier partners and senior leaders, this role offers meaningful ownership, visibility, and room to grow. This role is onsite in our Santa Monica, CA office.

Requirements

At least 5 years of experience in partner management, digital distribution, streaming, or performance marketing
Knowledge of key platforms (Amazon, Roku, Samsung, Pluto, YouTube TV, etc.) and an understanding of CTV/FAST/MVPD ecosystems
Experience coordinating cross-platform campaigns, asset workflows, and co-marketing initiatives
Comfortable navigating analytics tools and performance metrics (MAUs, ad fill, watch time, LTV, churn)
Strong project management and communication skills—you can organize complex workflows and communicate clearly with partners and internal teams
A proactive, detail-oriented mindset with the ability to juggle multiple priorities in a fast-paced environment
A collaborative spirit and desire to support and grow in a high-visibility, high-impact function

Responsibilities

Support the Partner Lifecycle
Assist in onboarding new distribution partners, including launch planning, asset coordination, and internal cross-functional alignment.
Help monitor performance across platforms—tracking viewership, ad metrics, subscription KPIs, and promotional delivery.
Maintain day-to-day communication with partner contacts at Amazon, Roku, Samsung, Pluto, YouTube TV, and others.
Activate Partner Programs
Build and manage partner toolkits, evergreen assets, seasonal creative, and turnkey go-to-market materials.
Coordinate asset trafficking, timelines, and approvals to ensure all deliverables are fulfilled on time.
Execute promotional campaigns across CTV, FAST, MVPD/dMVPD partners, and more.
Drive Reporting & Insights
Pull data from sources such as Amagi, Conviva, and Google Analytics to support weekly, monthly, and quarterly reporting.
Package insights into clear, executive-ready dashboards and partner recaps.
Surface trends, opportunities, and recommendations that inform partner strategy.
Increase On-Platform Visibility
Help track and fulfill earned placements, contractual marketing obligations, and promotional opportunities.
Assist with DTC subscription offers, exposure planning, and visibility calendars.
Collaborate Across Teams
Work closely with Distribution, Growth Marketing, Programming, and Product teams to align platform priorities.
Support the Director in building scalable processes, templates, and resource-light systems that improve operational efficiency.
Ensure all initiatives ladder up to broader revenue and audience goals.