Manager, Paid Search

Axial 1•Chicago, IL

About The Position

We're looking for an analytically minded Manager, Paid Search for Axial1 to own campaign execution and account management across Paid SEM, YouTube and other Google and Microsoft Ads products. You will have the opportunity to support Axial1’s multichannel strategy - both leaning into your core strengths and developing new areas of expertise. You will be joining an innovative, rapidly growing business that is focused on bringing holistic performance marketing and advanced analytics solutions to our client base, across all aspects of the marketing funnel. We are looking for smart, passionate professionals who want to be part of a company where they can grow into an influential role with both our clients and within the agency.

Requirements

3-5 years of experience working in Paid Search marketing
Experience executing campaigns in Paid Search ad platforms with focus on Google Ads products (Search, Performance Max, YouTube, Discovery, GDN)
Analysis skill set, very comfortable with Excel / Pivot tables
Keen problem-solving and troubleshooting abilities
Professional communication, both written and verbal
Ability to handle multiple projects and prioritize responsibilities
High level of accuracy and attention to detail
Curious, passionate about learning and data driven in their decision making
MUST love and be curious about data analytics
Self-motivated, but also can work well in a team
Enthusiasm for the future of brand and performance advertising
Bachelor’s degree from an accredited college or university

Responsibilities

Lead Paid Search strategy and execution across Google and Microsoft ad platforms
Own bid strategy and management
Own client-facing interactions and client communications and serve as an educational resource for clients as a subject matter expert
Strategize multi-channel digital media buying and planning through all steps of the planning process, from briefing to campaign creation
Oversee day-to-day campaign budget pacing and performance across media portfolio – including bidding, copy and performance optimization recommendations
Lead campaign creation and management including forecasting, KPI setting, creative briefing, trafficking, and managing delivery timelines
Present weekly reporting, contribute to reporting insights and tactical recommendations
Conduct ad hoc data analysis to drive optimization and testing recommendations
Maintain test planning processes, and campaign change tracking
Support training efforts of Specialists and Sr. Specialists
Work with analytics team to deliver holistic insights and campaign learnings
Ability to work in an fast paced environment; very strong organizational and communication skills are a must