Manager, Media Analytics & Optimization

Bose CorporationNew York, NY
1dHybrid

About The Position

We’re looking for a Manager, Media Analytics & Optimization to help shape how paid media investment decisions are made across a highly digital, global marketing organization. This role sits at the intersection of media strategy, measurement, and analytics. You’ll partner closely with senior leaders in Media, Brand, and Analytics to ensure marketing decisions are grounded in credible measurement, clear insights, and forward-looking perspective—not just reports. This is a hands-on role for someone who enjoys digging into data, but who also thrives on turning analysis into influence. You’ll work across all major paid media channels, guide agency partners, and help evolve how analytics and AI are used to drive smarter marketing investment. This position could sit in our office locations in Framingham, MA or New York, NY. Hybrid; Tues, Wed, Thursday in office requirement.

Requirements

  • 7–10 years of experience in media analytics, marketing analytics, or measurement-focused roles
  • Strong understanding of paid digital media (e.g., search, social, video, creators, retail media)
  • Experience working with both brand and performance measurement approaches
  • Deep familiarity with MMM and how to apply modeling outputs to real-world decisions
  • Hands-on experience working with large datasets and querying data (e.g., SQL / Snowflake)
  • Advanced Power BI skills, with a focus on decision-ready dashboards
  • Strong analytical fundamentals: hypothesis-driven thinking, experimentation, and interpretation
  • Comfort navigating ambiguity and imperfect data
  • Ability to translate complex analysis into clear, compelling recommendations
  • Confidence influencing senior stakeholders and contributing to high-stakes decisions
  • Strong judgment on when to go deep vs. when to synthesize
  • Curious, forward-looking mindset, with interest in AI and the future of marketing analytics

Nice To Haves

  • Prior experience in an agency environment or managing agency relationships is a strong plus

Responsibilities

  • Shape How Media Performance Is Measured & Optimized
  • Apply and evolve modern media measurement approaches across brand and performance marketing
  • Translate advanced measurement outputs (e.g., MMM and other modeling approaches) into practical guidance for media planning and optimization
  • Support brand lift, creative testing, and emerging measurement pilots across markets and channels
  • Evaluate new analytics approaches and technologies, including AI-enabled measurement and insight generation
  • Deliver Insights That Drive Decisions
  • Lead learning agendas that combine experimentation, creative analysis, and deep performance diagnostics
  • Connect media exposure, creative effectiveness, and business outcomes into clear, actionable insights
  • Ensure insights are not just produced, but actively used in planning and investment conversations
  • Bring a strong point of view on what the data is really saying—and what to do about it
  • Enable Faster, Smarter Decision-Making
  • Design and maintain decision-oriented dashboards and reporting in Power BI
  • Support forecasting and scenario analysis to inform near- and mid-term media investment choices
  • Help establish read-and-react frameworks that teams can consistently use across markets
  • Improve confidence and speed of in-flight and forward-looking decisions
  • Partner, Influence, and Lead
  • Act as a trusted analytics partner to senior stakeholders in Media, Brand, and Analytics
  • Guide and challenge agency analytics resources to raise the quality and usefulness of outputs
  • Mentor and support junior analysts, providing both technical and strategic direction
  • Contribute to the evolution of a more scalable, modern, and AI-enabled analytics capability

Benefits

  • Our compensation is thoughtfully tailored to your skills, experience, education, and location, and goes beyond base salary.
  • In addition to competitive base pay we offer rewards including bonus programs, comprehensive health and welfare benefits, a 401(k) plan, plus exclusive perks designed to support your wellbeing, and a generous employee discount where you can immerse yourself in our products and experiences.
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