Manager, Marketing Analytics

Zoro • Chicago, IL

209d • $93,000 - $155,000

About The Position

The Manager of Marketing Analytics will lead a team of analysts to generate insights that inform customer strategy, marketing decisions, and business growth initiatives across the organization. This role bridges hands-on data analysis with strategic leadership, supporting marketing and business partners in understanding customer behavior, campaign performance, and digital engagement. This individual will be responsible for evolving targeting and segmentation strategies, improving measurement frameworks, and implementing data-driven recommendations to maximize marketing ROI and customer lifetime value. The ideal candidate is passionate about eCommerce, marketing analytics, and data science, enjoys mentoring analysts, and can translate complex data into actionable business insights.

Requirements

• 5+ years of experience in marketing analytics, data science, or related fields, with a focus on eCommerce, retail, or digital marketing.
• Strong leadership skills—prior experience managing analysts or mentoring junior team members.
• Proven ability to translate complex data into actionable business insights for marketing and executive stakeholders.
• Expertise in SQL and BI tools (Looker, Tableau, Power BI, or Google Data Studio).
• Hands-on experience with web analytics tools (Google Analytics, Adobe Analytics, BigQuery, Redshift).
• Solid understanding of marketing measurement, attribution models, and statistical techniques.
• Exceptional communication and storytelling skills, able to present data-driven insights to both technical and non-technical audiences.
• Degree in Statistics, Data Science, Marketing Analytics, or a related quantitative field preferred.

Responsibilities

• Take lead business ownership of developing a new customer master in collaboration with the data engineering team, enabling a deeper understanding of our customer base.
• Conduct deep-dive analyses and become a subject matter expert on our customers, their segments and behaviors, to provide insights to stakeholders.
• Drive high-visibility marketing analytics initiatives in close collaboration with the Senior Manager, independently managing complex projects that align with evolving business objectives.
• Act as a strategic thought partner to marketing stakeholders, guiding data-driven decisions in areas such as customer segmentation, campaign strategy, pricing, and channel investments.
• Refine and maintain an end-to-end analytics processes for assigned areas, from defining methodologies, prioritizing and setting expectations, to delivering insights and recommendations.
• Ensure data accessibility, accuracy, and governance, enabling self-service analytics for marketing stakeholders.

Benefits

• Medical, dental, vision, and life insurance plans with coverage starting on day one of employment.
• Maternity support programs, nursing benefits, and up to 14 weeks paid leave for birth parents and up to 4 weeks paid leave for non-birth parents.
• 6 free sessions each year with a licensed therapist and Wellhub portal membership to support your mental and emotional wellbeing.
• At least 18 paid time off days annually for full-time employees and 6 company holidays per year.
• 6% company contribution to a 401K Retirement Savings Plan each pay period, no employee contribution required.
• Tuition reimbursement, student loan refinancing and access to financial counseling, education, and tools.
• Charitable Gift Program - match gift to an eligible educational, cultural, community health, and human service organizations.
• Employee discounts and admission to various civic and cultural institutions around Chicago.
• Zoro office perks including coffee bar, beer on tap, unlimited snacks, access to the onsite gym, and incredible city skyline views.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: Bachelor's degree
• Number of Employees: 501-1,000 employees