Manager, Market Development

Wheel

23h•Remote

About The Position

We are hiring a Manager, Market Development to build a pipeline in Digital Health. This role owns outbound prospecting and inbound qualification, and it progresses opportunities from first engagement through a sales accepted handoff. After the role is hired and ramped, this person will also assume ownership of lead management and opportunity creation workflows, similar to how the function has been run historically. The goal is a consistent, high signal top of the funnel engine that does not depend on heroics.

Requirements

4 to 7 years in market development, business development, sales development, or early stage sales in digital health, healthcare SaaS, or virtual care
Proven ability to prospect into enterprise accounts and engage senior stakeholders
Strong qualification discipline and clear written handoffs
Comfortable building repeatable motions and operating rhythms, not only working warm inbound leads
Strong Salesforce proficiency and consistent documentation habits

Nice To Haves

Experience supporting Life Sciences commercialization or patient engagement programs
Experience with data driven healthcare products or partnerships
Exposure to multi stakeholder deals involving clinical operations, compliance, or care delivery workflows

Responsibilities

Pipeline development: Digital Health
Build and execute outbound motions into enterprise and scaled digital health accounts
Develop target account plans, map stakeholders, and multi thread outreach across business, product, and clinical leaders
Run structured qualification calls to confirm fit, urgency, buying process, and next steps
Create sales accepted opportunities with crisp context and clear next steps for the sales owner
Partner with Marketing on campaign follow up, event conversion, and messaging feedback loops
Secondary support: Life Sciences, Next-Gen TPAs, and Intelligence / Data
Support targeted outbound sprints or inbound qualification for Life Sciences and Data when needed
Route and qualify efficiently using the same standards for signal and handoff quality
CRM hygiene and reporting
Maintain accurate activity, stage movement, and next step ownership in Salesforce
Provide weekly visibility into meetings created, opportunities created, conversion, and aging
Lead management and opportunity creation ownership
Take ownership of inbound lead management process, including tiering, routing coordination, acceptance visibility, and recycling
Partner with Marketing and RevOps on form optimization, noise reduction, and inbound automation improvements
Establish repeatable reporting and operating cadence for lead health and opportunity creation