Nintendo-posted 3 months ago
$117,400 - $211,300/Yr
Full-time • Mid Level
Hybrid • Redmond, WA
1,001-5,000 employees
Merchant Wholesalers, Durable Goods

Nintendo of America Inc. is seeking a Manager Retail & Online Marketing for its Latin America team. This role is pivotal in developing and executing product launches, marketing campaigns, marketing calendars, and in-store events aimed at increasing sales and consumer awareness for Nintendo products in Latin America. The position is based in Redmond, WA, and is hybrid, requiring regular onsite work. The Manager will work closely with internal and external partners to create effective marketing strategies and oversee the implementation of retail merchandising plans.

  • Develops panregional launch programs for new hardware, software and accessories, including strategies, messaging, branding, and execution to increase awareness of and engagement with Nintendo products and initiatives.
  • Oversees the development and implementation of retail merchandising plans while continuously monitoring and implementing improvements.
  • Leads account specific marketing plans with internal and external partners that include, but are not limited to: advertising, promotions, merchandising, weekly ads, and retail.com.
  • Manages and approves budgets for projects and initiatives.
  • Leads cross-functional teams on the alignment of creative and merchandising approaches.
  • Presents campaign strategy, creative, key performance metrics, and marketing materials to internal and external stakeholders.
  • Leads and directs team and agencies on creative and merchandising projects and culturally relevant communication.
  • Leads all implementation, branding and ongoing maintenance of interactives at the point of sale for the region.
  • Seven or more years experience in online merchandising, retail marketing, marketing programs, or related within the Latin America market.
  • Experience managing a team.
  • Experience with product promotion and brand management and the creation of marketing and promotional materials.
  • Strong PC skills (including Windows, Excel, Power Point).
  • Knowledge of Nintendo products/video game industry helpful.
  • Undergraduate degree in Business, Marketing, a related field or equivalent.
  • Bilingual skills (verbal and written) in Portuguese preferred with Spanish being a plus.
  • Base salary range of $117,400 - $211,300 annually
  • Potential for a semi-annual discretionary performance bonus
  • Comprehensive benefits package including medical, dental, vision, 401(k), and paid time off
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