Manager, Growth Analytics

IPG MediabrandsNew York, NY
3h$90,000 - $105,000

About The Position

We are looking for a Manager, Growth Analytics to join our team! We are looking for ambitious, analytical, hands-on problem solver who can manage multiple projects. This individual should have a strong interest in media, marketing and business intelligence. The role requires the ability to actively apply the agency’s proprietary ad effectiveness and measurement tools, as well as 3rd party vendor solutions, to determine the impact of advertising on the client’s business. The position also requires the ability to understand the strategic communications needs of client advertisers and align these needs to the day-to-day issues of data and reporting.

Requirements

  • Ability to scope an analytic solution out of a vague business problem
  • Experience managing and mentoring junior team members
  • Strong interpersonal, written, and verbal communication skills
  • Strong background in statistical analysis and digital analytics.
  • Excellent quantitative and analytical skills with the ability to draw conclusions based on data
  • Comfortable actively participating and contributing in meeting settings with multiple stakeholders
  • Capacity for problem conceptualization and solution design through analytical thinking
  • Experience with Tableau and site tagging
  • Superior ability to build and deliver impactful presentations at senior level
  • 4+ years of experience in an analytics or performance media function

Nice To Haves

  • Experience with data-management, statistical and/or optimization languages
  • Python, SQL Server & Tableau expertise for data investigation and QA
  • Extensive experience presenting and interacting with clients
  • Ability to investigate, analyze and solve problems as well as clearly communicate results through requirement documents
  • Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
  • Strong attention to detail, well organized and possesses the ability to prioritize multiple tasks under pressure
  • Ability to work collaboratively as part of a cross-functional team
  • Be a highly motivated team player

Responsibilities

  • Manage planner and client relationships in addition to multiple projects and demands
  • Be part of a team and create clear paths to success for analysts
  • Participate in brainstorming sessions with communication planners, creative teams, media planners, buyers, clients and other partner agencies
  • Design and manage execution of custom analyses
  • Ensure high quality in data and analytics deliverables and uncover business opportunities
  • Work to improve automation and reduce human error in data processing and analytic

Benefits

  • We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
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