Manager, Event Marketing

Daytona International Speedway • Daytona Beach, FL

240d

About The Position

Daytona International Speedway is seeking a Manager, Event Marketing who will assist in all facets of marketing events. Based in Daytona Beach, this key role on our team is responsible for a variety of functions in support of the famous 2.5-mile venue, plus assisting the other NASCAR Southeast Region tracks (Talladega Superspeedway and Homestead-Miami Speedway). The ideal candidate must be detail-oriented with a strong willingness to learn, desire to work in a fast-paced environment, and ability to work long hours. Some travel may be required.

Requirements

• Bachelor's degree (B.A.) from four (4) year college or university and or a minimum of three (3) years of current experience in social media and content development; or equivalent combination of education and experience
• Experience with Adobe Photoshop, After Effect and Premiere
• Excellent verbal and written communication skills
• Proven track record of creative and innovative thinking, especially in the social space
• Passion for photography, digital and social media
• Experience working with video and design tools and software
• Strong organizational and communication skills
• Highly self-motivated with a strong work ethic and the ability to thrive in a high pressure, fast paced environment
• A strong work ethic and willingness to learn and understand NASCAR brand requirements and protocols, as well as sales systems, databases, and partnership management/activation
• Previous events or sports experience and basic knowledge of motorsports and NASCAR a plus
• A team player who is committed to the success of the events
• Strong attention to detail and the ability to multitask in a fast-paced environment
• Proficiency in multiple computer programs (Adobe, Microsoft Word, Power Point, Excel, etc.)
• Ability to work flexible hours, including evenings, weekends, and holidays
• Willingness to learn and maintain a positive attitude
• Valid driver's license

Responsibilities

• Manage and maintain the Southeast Region websites which include but not limited to copy, imagery and ticket links
• Work cross-functionally to identify priorities for fan communication across all channels
• Manage pre-event communication along with timelines, assets, deliverables, and ensure coordination / synchronization
• Work closely with central and regional departmental functions on the photography shot list for each event
• Serve as the SE Region Track point of contact during events for all photography shot list needs
• Assist in the ideation, development, management, and execution of content programs and campaigns designed to assist the company and SE Region meet and exceed business goals and objectives
• Assist with the execution of content by leveraging relevant tools (e.g. Adobe's creative suite) and working with the regional social content lead on the content and campaign calendar
• Assist with the execution of all photography and social content at local events in the SE Region (grassroots, cross-promotional events, and onsite track needs)
• Assist the central email marketing team with the campaign strategy and creative deliverables and execution as needed
• Manage all radio and TV promotions for Daytona International Speedway
• Lead for all deliverables for the event promotional packets
• Manage radio remote programming for Daytona International Speedway
• Support local/grassroots marketing plans by representing DIS at in-market events to drive awareness, data collection and ticket sales
• Other duties as assigned

Benefits

• Highly competitive salaries
• Solid benefits package focused on wellness
• Opportunities for personal and professional growth and development

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Performing Arts, Spectator Sports, and Related Industries
• Education Level: Bachelor's degree