Manager, Documentary Publicity

Netflix • Los Angeles, CA

5d • Hybrid

About The Position

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.
Netflix is looking for a Manager to lead and support publicity campaigns for our U.S. Nonfiction team, with a focus on documentary films and series. The ideal candidate is deeply passionate about nonfiction storytelling, understands today’s documentary audience, and brings a proven track record of developing and executing film and series publicity campaigns, including a deep understanding of documentary film Awards campaigns. This is a demanding, high-volume role that requires someone who is strategic, proactive, highly organized, and comfortable operating in a fast-paced, high-stakes environment. This person is innovative, an excellent communicator, and knows how to drive cultural conversation.
You will play a central role in shaping and executing publicity campaigns for a broad slate of documentary films and series, including awards-driven titles, true crime, celeb bio docs, social justice, and other premium docs content.
The job reports to the Senior Manager, Nonfiction Publicity based in our Los Angeles office.

Requirements

• 10+ years of experience in entertainment publicity, preferably at studio/streamer or agency
• Deep experience with documentary campaigns, including awards strategy and AMPAS doc branch relationships
• Demonstrated ability to manage a high-volume slate and multiple high-priority campaigns simultaneously
• Strong business and strategic acumen, with the ability to manage multiple high-priority projects at once
• Excellent communicator who can clearly articulate strategy to filmmakers, executives, talent, and partners
• Skilled collaborator who stays consistently aligned with multiple cross-functional teams that range from content/programming to marketing, social and multicultural to product and beyond
• Proven ability to build and maintain relationships with key journalists and key opinion formers; skilled at making use of multiple earned media channels, including broadcast, print, online and new media
• Resourceful and thoughtful decision-maker who can navigate sensitive situations and fast-changing priorities
• Highly organized, proactive, and detail-oriented, with strong follow-through
• Comfortable working hands-on across all aspects of a campaign, from strategy and messaging to drafting press materials and talking points, booking travel or putting together a press day schedule
• Curious, collaborative, and open to feedback; motivated by continuous improvement
• Experience managing agencies and external partners

Responsibilities

• Leading campaign strategy and execution from early positioning through release and awards season across multiple titles at once
• Developing creative, press-driven ideas that break through a crowded media landscape and drive conversation and advocacy
• Managing cross-functional relationships across content, marketing, awards, social, and global teams, as well as filmmakers, talent, and representatives
• Using data, audience insight, and cultural context to evolve narratives and optimize campaign strategies
• Building and maintaining strong relationships with top-tier media across entertainment, news, industry, and emerging platforms
• Managing campaign budgets and timelines across multiple projects
• Partnering closely with the Awards team on awards strategy, campaigns, and submissions
• Contributing to a collaborative, high-performing team through mentorship and feedback while upholding Netflix’s core values

Benefits

• Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits.
• We also offer paid leave of absence programs.
• Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off.
• Full-time salaried employees are immediately entitled to flexible time off.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees