Manager, Digital UX

Campbell's • NJ

108d • $91,400 - $131,400

About The Position

Help reinvent how Campbell’s iconic brands show up in the digital world by shaping high-performing, insight-driven digital experiences. Drive the evolution of websites, email programs, and landing pages across the brand portfolio. Translate strategic vision into seamless, data-informed digital experiences that build engagement, conversion, and loyalty.

Requirements

• 6+ years of experience in digital UX, web/email management, or digital project execution.
• Strong understanding of UX principles, design systems, content architecture, and modular design.
• Familiarity with CMS platforms, SEO basics, responsive design, and email marketing tools.
• Experience with analytics tools (e.g., Google Analytics, heatmaps, A/B testing platforms).
• Ability to interpret data and translate it into actionable UX improvements.
• Collaborative, solution-oriented mindset with strong communication and stakeholder management skills.
• Strong organizational and project management capabilities.
• Portfolio or examples of work demonstrating clear thinking and executional quality.
• Bachelor’s degree required.

Nice To Haves

• Experience with AI-driven personalization tools or emerging UX technologies.
• Exposure to enterprise-level digital transformation initiatives.
• Familiarity with accessibility standards and inclusive design practices.

Responsibilities

• Support the Senior Manager in executing the enterprise digital UX vision across websites, email platforms, and landing pages.
• Translate business goals and audience insights into intuitive, consistent, and on-brand user experiences.
• Lead execution and maintenance of brand web pages, email templates, and landing pages from concept through launch and optimization.
• Apply modular design systems and content frameworks to ensure consistency and scalability.
• Define and implement test-and-learn strategies using A/B and multivariate testing.
• Collaborate with analytics partners to review performance data and surface actionable UX insights.
• Activate audience data strategies to enable personalization and relevance.
• Monitor and report on UX KPIs to track progress and identify opportunities.
• Implement on-page and technical SEO/GEO best practices across brand websites and email content.
• Coordinate with IT, content, media, PR, QA, developers, and designers to align on goals, timelines, messaging, and technical requirements.
• Ensure cohesive user experiences across all digital platforms and campaigns.
• Stay current on UX best practices, tools, and digital behaviors.
• Support pilot programs and tools that enhance UX efficiency, personalization, and AI-driven capabilities.
• Explore emerging technologies and AI applications in digital marketing and UX.

Benefits

• Medical, dental, short and long-term disability, AD&D, and life insurance.
• Matching 401(k) plan with immediate vesting.
• Unlimited sick time along with paid time off and holiday pay.
• Free access to the fitness center at WHQ.
• Access to on-site day care operated by Bright Horizons.
• Employee donations and/or volunteer activity matching program up to $1,500 annually.
• Variety of Employee Resource Groups (ERGs) to support employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree