Manager, Data & Analytics

Omnicom Media US•Chicago, IL

6d•Hybrid

About The Position

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OMG agencies around the globe. SSCG Media Group (SSCGMedia.com) is the one of the largest full-service, 100% pharma-focused strategic media planning and buying group in the world and is a proud member of Omnicom. We’re a collaborative, fast-growing team that believes success comes from curiosity, creativity and continuous learning. See how Substance, Style, Conviction and Grace (SSCG) are held as core values and recognized in you. We offer rich opportunities for our talent to learn and grow, be challenged, and find their passion in their work. If you have Substance, Style, Conviction and Grace (along with all the skills below), we want to hear from you!

Requirements

Bachelor’s degree (Data/Analytics, Advertising/Marketing, Business preferred)
4-5+ years of experience in data & analytics and optimizing digital advertising campaigns
Strong expertise of the digital media ecosystem
Experience with ad serving and reporting tools (GCM/DV360)
Exposure to most of the following analytics applications: Adobe Analytics, Google Analytics, Tableau, Datorama (or similar data management platform)
Highly proficient in creating dashboards and custom reports with knowledge of visual techniques for data analysis and presentation
Experience manipulating large data sets, interpreting data trends, and using a multitude of disparate data sources and tools
Strong analytical ability, critical thinking, and proactive problem-solving skills
Excellent written and verbal communication skills
Strong experience with Microsoft Office applications, particularly Excel and PPT
Ability to work in a fast-paced environment – both independently and in team setting – with excellent organizational and multi-tasking skills to prioritize effectively with customer–centric focus
Exhibits strong initiative, sound attention to detail and ability to think strategically
Experience leading analytics presentations in a clear, effective, and dynamic manner to key stakeholders
Works well under pressure and helps build office morale with positive energy

Nice To Haves

Experience with HIPAA-compliant data workflows and Physician Level Data (PLD) (a plus)
SQL and SAS experience (a plus)
Experience training and mentoring junior team members (a plus)

Responsibilities

Lead the Analytics Function
Responsible for accurate reporting, data integration, dashboard design and the presentation of actionable insights
Mentor and develop junior and off-shore team members through coaching, feedback, and career planning
Model SSCG’s core values and serve as a mentor and role model across the network
Drive Measurement Strategy and Client Partnership
Guide clients on digital marketing analytics best practices and ensure every client has a strategy-driven measurement plan
Develop critical thinking across the analytics team to connect measurement and KPIs to brand and business objectives
Deliver Actionable Insights and Presentations
Lead analytics presentations and communicate insights clearly and effectively to clients and internal teams
Identify, integrate and analyze data to inform campaign optimization
Cross-Functional Collaboration and Partnership
Collaborate with all stakeholders to deliver analytics solutions tailored to client needs
Evolve Analytics Capabilities and Tools
Identify gaps in data capture and collaborate cross-functionally to implement improvements
Partner with leadership to enhance analytics offerings, develop benchmarks, and create case studies
Operations Excellence and Issue Resolution
Troubleshoot data and analytics issues, manage ad hoc reporting requests, and develop POVs on industry trends
Business Growth and Strategy Support
Support new business opportunities and department wide initiatives
Stay current on industry trends and advancements in data and analytics