Manager, Creative Design

West Marine•Fort Lauderdale, FL

About The Position

Creative ideation, design and production from concept to completion, ensuring work is bold, relevant, and executable in a high-speed marine retail environment. Remain deeply hands-on in design, production, and creative problem-solving—stepping in wherever needed to maintain momentum. Translate evolving business goals, strategic direction, and loosely defined briefs into clear, compelling creative solutions. Establish, evolve, and model creative best practices that balance brand consistency with innovation and speed. Raise the creative bar while embracing experimentation, iteration, and continuous improvement. Partner closely with Marketing, traffic, and cross-functional teams to shape incoming creative work—assessing scope, priority, and approach in real time. Adhere to timelines and deliverables with a bias toward action, finding smart paths forward even when constraints are unclear or shifting. Proactively monitor creative workflow, anticipate challenges, and adapt quickly as business needs evolve. Approach every challenge with a “there's always a solution” mindset, keeping teams aligned and energized. Act as a trusted creative partner across departments—building alignment, influencing without authority, and guiding teams toward the strongest possible outcome. Confidently present ideas, sell creative thinking, and advocate for progressive, disruptive approaches when appropriate. Foster collaboration over conflict, prioritizing shared goals and business impact over personal wins. Create an open, energetic working environment that encourages partnership, experimentation, and shared ownership. Lead by example, setting the tone for creativity, accountability, and momentum. Provide creative direction and informal coaching/collaboration to partners. Hold high standards for quality and execution while moving fast. Contribute to a culture that values creativity, adaptability, and continuous evolution.

Requirements

Bachelor's degree in Graphic Design, Communication Arts, Marketing, or a related field preferred
Proven experience with hands-on creative work in a fast-paced retail environment
Strong background in design and creative production, with demonstrated ability to take ideas from concept through execution
Experience partnering cross-functionally within a matrixed or enterprise organization undergoing change or transformation
Highly conceptual thinker with exceptional executional follow-through
Strong point of view paired with a collaborative, low-ego approach
Self-starter with a bias toward action and a comfort with ambiguity
Ability to create structure where needed—and break it when better ideas demand it
Confident, persuasive communicator who builds trust and momentum
Comfortable working with diverse teams, personalities, and functions
Detail-oriented without losing sight of the big picture
Proficiency in Microsoft Office; Adobe Creative Suite and Figma required

Nice To Haves

Familiarity with social media, video platforms, and project management tools is a plus

Responsibilities

Creative ideation, design and production from concept to completion
Translate evolving business goals, strategic direction, and loosely defined briefs into clear, compelling creative solutions
Establish, evolve, and model creative best practices that balance brand consistency with innovation and speed
Partner closely with Marketing, traffic, and cross-functional teams to shape incoming creative work
Proactively monitor creative workflow, anticipate challenges, and adapt quickly as business needs evolve
Act as a trusted creative partner across departments
Confidently present ideas, sell creative thinking, and advocate for progressive, disruptive approaches when appropriate
Foster collaboration over conflict
Create an open, energetic working environment that encourages partnership, experimentation, and shared ownership
Provide creative direction and informal coaching/collaboration to partners