Manager, Consumer Strategy and Insights

WeightWatchers • NY

102d • $110,000 - $120,000

About The Position

WeightWatchers is a global digital health company. We are the #1 doctor-recommended – and most clinically studied – behavioral weight health program in the world. For sixty years, WeightWatchers has helped millions build healthy habits and live happier, healthier lives. As the science of weight health rapidly evolves, so does WeightWatchers. Today we are developing new clinical pathways for medication access, creating behavioral programs for chronic health conditions, integrating third-party services, and enhancing product personalization. WeightWatchers has embraced technology, with our mobile app now the primary tool for most members. While we continue to perfect our digital product, we are also designing new in-person experiences. With these diverse member touchpoints, our potential for impact has never been greater.

Requirements

• 5-7+ years of experience in consumer insights, strategy consulting, market research, or a related analytical role, preferably within a consumer-facing industry such as CPG, tech, or wellness.
• Proven experience in designing and executing a wide range of qualitative and quantitative research methodologies, including segmentation (k-means, latent class), MaxDiff, conjoint.
• Robust prior experience with survey design, programming, testing and analysis.
• Demonstrated track record of translating complex data into clear, actionable business strategies that have driven measurable impact.
• A solid understanding of consumer behavior, market trends, and competitive landscapes.
• Excellent communication and presentation skills, with the ability to influence stakeholders.
• A passion for health, wellness, and empowering individuals on their weight-loss journey is a plus.
• Bachelor's degree in Marketing, Business, Economics, Psychology, Sociology, or a related field.

Responsibilities

• Conducting surveys, focus groups, and one-on-one interviews to understand the competitive landscape and identify emerging trends.
• Utilizing data from various sources (e.g., app usage, member feedback, and sales data) to create a holistic view of the member journey and experience.
• Translating insights into actionable recommendations and long-term strategic plans for the business, building crisp and cohesive business cases that put the customer at the heart of our decision-making.
• Support the design and execution of qualitative and quantitative research studies to uncover deep consumer insights.
• Conduct market analysis and competitive intelligence to identify new opportunities and inform strategy.
• Work closely with cross-functional teams to translate complex data into clear, actionable insights and recommendations.
• Create compelling presentations and reports that effectively communicate insights to diverse audiences.

Benefits

• Comprehensive benefits package
• Annual bonus program

What This Job Offers

• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 1,001-5,000 employees