Manager, Business Unit Sales & Strategy - Taco Bell

The Kraft Heinz CompanyChicago, IL
1d

About The Position

The Manager, BU Sales & Strategy provides leadership for category management, forecasting and trade management for Taco Bell. Main functions include but are not limited to process improvement, forecast accuracy, trade efficiency, increase in quality merchandising for our brands, distribution recommendations, and merchandising strategy changes that will help to drive profitable revenue growth. This position will collaborate cross-functionally with marketing, finance, field sales, and supply chain to ensure target delivery. Key Components of the role Develop robust business proposals that combine brand story with customer’s strategic interests. Conduct account specific market research with category marketing to set key windows, pricing strategy and TDP (total distribution points) expectations. Supervise distribution build, pricing, and promotional compliance to guardrails across existing and new categories to maintain balance across channels and enhance revenue potential. Lead trade marketing budget to ensure spend discipline across categories and work with field teams to implement approved infusions to deliver financial goals. Collaborate closely with revenue management and customer sales teams to proactively deliver more efficient promotional spend without risk to buyer relationships and competitive edge. Deliver sales forecasting efficiency with demand, supply, and sales by leading monthly demand forecasting routines to identify key volume drivers and communicating material needs. Contribute thought leadership by identifying whitespace across different channels through closure of core product gaps, innovation, and profitable promotion plans incremental to plan. Manage product supply shortage through efficient communication with supply chain and customer sales teams to minimize revenue loss and maintain customer prioritization. Analyze competitive landscape periodically to help the team maintain an efficient go to market strategy and react dynamically to competitive threats. Develop comprehensive understanding of commercialization process and track progress of new item commercialization against pre-specified launch dates to hit customer resets. Own communication routines with sales teams (often involving 50+ participants) to gather market intelligence and highlight BU priorities and changes to brand strategies and tactics. Develop sound relationships with all cross-functional partners to guarantee efficient execution and revenue realization.

Requirements

  • Bachelor's Degree
  • 3+ years of professional experience with an understanding of FMCG industry
  • Excellent analytical and problem-solving capability with experience using data
  • Outstanding verbal, written and interpersonal communications skills
  • Excellent organizational and project management skills
  • Advanced Excel knowledge and experience working with databases
  • Experience presenting to and working with customers

Nice To Haves

  • Prior experience in category management or sales preferred
  • Syndicate/panel data familiarity a plus

Responsibilities

  • Develop robust business proposals that combine brand story with customer’s strategic interests.
  • Conduct account specific market research with category marketing to set key windows, pricing strategy and TDP (total distribution points) expectations.
  • Supervise distribution build, pricing, and promotional compliance to guardrails across existing and new categories to maintain balance across channels and enhance revenue potential.
  • Lead trade marketing budget to ensure spend discipline across categories and work with field teams to implement approved infusions to deliver financial goals.
  • Collaborate closely with revenue management and customer sales teams to proactively deliver more efficient promotional spend without risk to buyer relationships and competitive edge.
  • Deliver sales forecasting efficiency with demand, supply, and sales by leading monthly demand forecasting routines to identify key volume drivers and communicating material needs.
  • Contribute thought leadership by identifying whitespace across different channels through closure of core product gaps, innovation, and profitable promotion plans incremental to plan.
  • Manage product supply shortage through efficient communication with supply chain and customer sales teams to minimize revenue loss and maintain customer prioritization.
  • Analyze competitive landscape periodically to help the team maintain an efficient go to market strategy and react dynamically to competitive threats.
  • Develop comprehensive understanding of commercialization process and track progress of new item commercialization against pre-specified launch dates to hit customer resets.
  • Own communication routines with sales teams (often involving 50+ participants) to gather market intelligence and highlight BU priorities and changes to brand strategies and tactics.
  • Develop sound relationships with all cross-functional partners to guarantee efficient execution and revenue realization.

Benefits

  • Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs.
  • Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
  • We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
  • You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example: Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs Financial – 401k, Life, Accidental Death & Dismemberment, Disability
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