Library Marketing & Data Analytics Student Assistant

Brigham Young University – HawaiiSouth Park Township, PA

About The Position

The Library Marketing & Data Analytics Student Assistant supports the library’s marketing, communications, and assessment efforts by combining creative project work with data collection and analysis. This position assists in promoting library services, events, and resources through social media, digital content, and in-person engagement, while also organizing and analyzing data that helps the library make informed decisions. The student in this role will contribute to marketing campaigns and event planning while helping track, interpret, and present data related to library usage, website performance, and social media engagement. This position plays an important role in helping the library communicate its impact to both campus leadership and the broader student community.

Requirements

  • Lower Division Courses Completed
  • 3 Months General Work Experience

Responsibilities

  • Assist in planning and executing library marketing campaigns across social media, digital platforms, and print materials.
  • Create or support the creation of visual content (graphics, posts, basic video) aligned with library branding.
  • Help promote library events and services in engaging and student-centered ways.
  • Support the setup and execution of large library events
  • Gather and organize data related to:
  • Social media engagement
  • Website usage and traffic
  • Library services and program participation
  • Collection usage (as directed)
  • Maintain organized records of data from multiple library departments.
  • Assist in identifying trends and patterns in user engagement and library use.

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What This Job Offers

Job Type

Part-time

Career Level

Intern

Education Level

No Education Listed

Number of Employees

501-1,000 employees

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