Sales, Marketing and Leasing Professional for Assisted Living Community

JSL•West Bloomfield, NY

5d•Onsite

About The Position

At Jewish Senior Life, you’re not just joining a team; you’re becoming part of a warm, welcoming, mission-driven community that enriches the lives of older adults every day. Our assisted living communities are lively, engaging places where residents enjoy meaningful programs, cultural experiences, and true connection. We are seeking a dynamic, people-centered Leasing Specialist who thrives in a fast-paced, relationship-focused environment and who is energized by helping families find the right home for their loved ones. This is the perfect role for someone highly motivated, organized, emotionally intelligent, and excited to contribute to a positive culture. The Leasing Specialist is the first impression for prospective residents and families exploring Fleischman Assisted Living and The Brown Memory Care Pavilion. Your warmth, professionalism, and ability to listen deeply shape the entire experience. You will be the primary guide through tours, inquiries, and the full leasing process, making a significant impact during an important life transition.

Requirements

A natural relationship-builder with exceptional customer service instincts
Organized, detail-oriented, and able to juggle changing priorities
Motivated, proactive, and comfortable owning your success
An outstanding communicator, both in writing and in person
Confident in navigating technology, especially CRM systems
A professional who brings positivity, integrity, and reliability to every interaction
Flexible to occasionally work evenings or weekends when needed
Bachelor’s degree preferred; equivalent experience welcomed.
2+ years in assisted living leasing or residential leasing
Strong computer skills (Microsoft Office, social media proficiency)
Experience with Aline CRM, Sherpa, or related systems

Nice To Haves

Understanding of aging, geriatric needs, community resources, and the psychosocial aspects of assisted living—preferred but can be developed with the right candidate.

Responsibilities

Serve as the first point of contact for all inquiries, tours, and walk-ins.
Conduct compelling, personalized tours that reflect JSL’s high standards of care and community.
Use Aline CRM (formerly Sherpa) to track, document, and manage leads with meticulous follow-up.
Keep all data in Aline and OneSite accurate, up to date, and ready for reporting.
Collaborate with Environmental Services to maintain an accurate and timely Apartment Status Report.
Participate in outreach and marketing events to expand awareness and community relationships.
Partner closely with the RSC to support families through touring, assessments, and move-in coordination.
Ensure compliance with all Fair Housing requirements and JSL policies.
Work hand-in-hand with leadership, including the Marketing Team, Site Administrator, DON, Social Worker, and Life Enrichment team.