About The Position

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered. At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections. Overall Purpose: Design, manage, and evolve marketing technology solutions by owning the strategy, roadmap, and adoption of the Adobe Experience Platform ecosystem. This role ensures AEP capabilities are delivered in a scalable, governed, and value‑driven manner through close collaboration with cross‑functional partners, including technology, analytics, privacy, and marketing teams.

Requirements

  • Bachelor’s degree (BS/BA) required.
  • 5–7 years of experience in product management, marketing technology, digital platforms, or customer experience solutions.
  • Experience owning or managing platform‑level products in a matrixed organization.
  • Familiarity with customer data platforms, journey orchestration, analytics, and personalization ecosystems (Adobe Experience Platform experience preferred).

Nice To Haves

  • Agile or product management certifications a plus.

Responsibilities

  • Platform Product Strategy & Roadmap Own the product vision and roadmap for Adobe Experience Platform, including RTCDP, Adobe Journey Optimizer, Customer Journey Analytics, and related Adobe Experience Cloud capabilities.
  • Translate marketing strategies and business objectives into prioritized platform capabilities, use‑case patterns, and phased delivery plans.
  • Balance immediate marketing needs with long-term platform scalability, governance, and reuse.
  • Cross‑Functional Coordination Act as the primary product interface between Marketing and the Technology organization responsible for technical integrations and platform implementation.
  • Partner with domain product owners (CDP, AJO, CJA) to align priorities, dependencies, and sequencing across the platform.
  • Facilitate decision‑making across stakeholders to resolve tradeoffs related to scope, timing, and platform impact.
  • Platform Ownership & Agile Delivery Maintain a platform‑level backlog and ensure alignment across related product backlogs.
  • Participate in PI planning, sprint reviews, and backlog refinement to ensure delivery aligns with product strategy.
  • Stakeholder Engagement Serve as the voice of the marketing client, ensuring platform capabilities align to marketer workflows and business needs.
  • Engage with marketing, analytics, and marketing teams to gather requirements, validate solutions, and ensure readiness for adoption.
  • Communicate platform roadmap, progress, and outcomes to leadership and key stakeholders.
  • Adoption, Value Realization & Measurement Define success metrics and KPIs for platform adoption, business impact, and time‑to‑value.
  • Track and communicate the value delivered by platform capabilities through regular reporting and insights.
  • Identify adoption gaps and partner with stakeholders to drive continuous improvement.
  • An experienced professional recognized for strong product judgment and platform ownership.
  • Resolves complex, cross‑functional challenges with broad knowledge of marketing technology and customer experience platforms.
  • Operates with autonomy, leads significant initiatives, influences strategic decisions, and collaborates regularly with senior stakeholders.
  • Supports and mentors product owners and team members, contributing to long-term platform maturity and organizational impact.

Benefits

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
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