Lead Product Marketing FirstNet and Public Sector Messaging

AT&T-posted 8 months ago
$143,800 - $215,800/Yr
Full-time • Mid Level
Dallas, TX
Telecommunications
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Join AT&T and reimagine the communications and technologies that connect the world. Bring your bold ideas and fearless risk-taking to redefine connectivity and transform how the world shares stories and experiences that matter. When you step into a career with AT&T, you won't just imagine the future-you'll create it. This position will work within the Marketing and Growth Organization focused on FirstNet, Built with AT&T.

  • Understanding and developing FirstNet public safety audience messaging to be used across a variety of marketing channels and campaigns.
  • Using customer and industry insights to understand audience needs.
  • Using product knowledge to bridge problems and solutions through compelling, bold, and strategic messaging.
  • Understanding data and performance metrics, and working within systems like PowerBi and Tableau to help optimize campaigns.
  • Developing and writing effective marketing briefs.
  • Building strong working relationships with key partners across the Marketing & Growth Organization, Product, Sales, FirstNet and Public Sector, and other key functions.
  • Typically requires a bachelor's degree.
  • Typically requires 6+ years of experience in a similar area of responsibility.
  • Public Safety marketing experience.
  • Product knowledge of solutions for Public Safety inclusive of priority and preemption, mission critical solutions, and mobility.
  • Understanding of large marketing organizations and critical functions.
  • Advanced project management experience.
  • Management of cross-functional teams and projects.
  • Excellent communication skills.
  • Highly collaborative and works well in an agile environment.
  • Executive presence to inspire confidence and trust with partners.
  • Change agent and motivator able to achieve alignment to a shared vision.
  • Highly organized and accountable.
  • Strategic and operational; able to think through strategic challenges and build ground-up solutions.
  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected.
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone.
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