Lead Market Development

AT&T•Atlanta, GA

11d•Onsite

About The Position

At AT&T, we empower leaders to spark change in a rapidly evolving, connected world. Here, your strategic vision won’t just serve customers—it will transform lives, fuel innovation, and create meaningful connections that make an impact every day. Position Overview As a strategic business leader, you will identify and capitalize on new growth opportunities for AT&T. Your work will span market research, building strategic alliances, and shaping initiatives that expand our reach and drive business growth—including supporting the AT&T Trade-in Program to foster channel partnerships and enhance customer experiences.

Requirements

Deep expertise and broad knowledge, recognized as a subject matter expert in your field.
A proven ability to creatively solve complex challenges and influence strategic decisions at the executive level.
Experience leading significant projects with autonomy and mentoring less experienced colleagues.
Strong collaboration skills, working frequently with senior leadership to implement long-term plans that shape the organization’s future.
Bachelor’s degree (BS/BA) desired.
5+ years of related experience.
Certification is required in some areas.

Responsibilities

Strategic Planning & Execution: Craft and deliver comprehensive strategies—both short and long-term—to drive market expansion and achieve business goals. You’ll lead initiatives for both new and existing products, services, and verticals.
AT&T Trade-in Program Support: Drive the success of the AT&T Trade-in Program by building and strengthening channel partnerships, increasing program adoption, and continuously enhancing the customer experience.
Program & Project Management: Lead the design, rollout, and analysis of key strategic programs. You’ll oversee launch and communication plans at both national and market levels, ensuring alignment with business objectives.
Partnership & Alliance Management: Build and nurture strategic partnerships and alliances. Negotiate terms, enhance market presence, and drive revenue while continuously assessing partner needs and business drivers.
Market Research & Analysis: Conduct in-depth market research and data analysis to inform decision-making, refine strategies, and boost program effectiveness. This includes competitive analysis and monitoring market trends.
Compliance & Cross-functional Collaboration: Ensure regulatory compliance and collaborate with teams across marketing, operations, and technology to drive results and foster innovation.

Benefits

Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone