The Equipment Product Line Manager takes the lead in driving the equipment category and creating seasonal product strategies. They execute on the development of seasonal line plans and ensure successful Go-to-Market activities globally. Leads the cross-functional teams to develop and drive the execution of the aligned vision of the product line that meets the needs of the consumer while driving profitable growth. Guides and influences cross-functional team members to drive product excellence and team performance that drives company growth initiatives around the globe. They are also responsible for managing the seasonal assortment data, analyzing market information, and keeping the go-to-market tools current and accurate. This role will work closely with the rest of Product Management, Sales, Direct-to-Consumer, and Marketing teams to ensure the merchandising and product direction is executed. Finally, responsibilities include data entry management and overall seasonal maintenance of PDM (PLM system) including communication of changes and continued accuracy of assortment plans. The Product Line Manager champions a product's introduction from conception through go-to-market launch and acts as the communication liaison on all details pertaining to the product line.
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Education Level
Bachelor's degree
Number of Employees
5,001-10,000 employees