Lead Exploration Qualifier

BELFOR Franchise Group•Ann Arbor, MI

13h•Onsite

About The Position

BELFOR Franchise Group is seeking an enthusiastic Lead Exploration Qualifier (LEQ) to join their team at their Data Court facility in Ann Arbor. In this pivotal role, the LEQ will be the very first point of contact for entrepreneurs looking to change their lives by owning a business. They will represent BELFOR's 15 diverse franchise brands, guiding potential candidates through the initial stages of their discovery process. The company is looking for a tech-savvy communicator who takes initiative and thrives in a collaborative environment.

Requirements

Tech Savvy: Strong working knowledge of Google Workspace (Gmail, Docs, Drive) and Microsoft Office (Word, Excel, PowerPoint).
CRM Familiarity: Understanding of how to input and manage data within a CRM platform.
Communication: Exceptional verbal communication skills. You must be comfortable speaking on the phone, building rapport quickly, and asking financial/personal questions with professionalism along with maintaining confidentiality.
Organization: Ability to manage multiple leads across different brands while maintaining accurate records.

Nice To Haves

Loves Learning: You have a genuine curiosity and enjoy mastering new software, tools, and brand details.
People-Oriented: You get energy from speaking with people and helping them achieve their goals.
Adaptable: You can switch gears easily between different franchise concepts and software updates.
Initiative: You are a self-starter who looks for ways to add value to the team without constantly being asked.

Responsibilities

Conduct Discovery Calls: Initiate high-quality, outbound phone calls (typically 15–30 minutes) with new potential candidates interested in any of our 15 brands.
Qualify Candidates: Gather and document essential information to determine candidate viability, including location preferences, background, motivation for opening a franchise, and financial metrics (liquidity and net worth).
Lead Routing: Analyze candidate profiles and accurately designate/transfer qualified leads to the appropriate Franchise Development Sales Representative.
Data Management: Meticulously input candidate information and call notes into our CRM (Customer Relationship Management) system to ensure a seamless handoff.
Team Support: Assist the Senior Lead Exploration Qualifier with administrative and compliance tasks, including running background and credit checks, checking territory availability, and coordinating "Meet the Team Days" (MTTD).