Lead Associate, Digital Content & Search Engine Optimization (SEO) (P2)

Save the Children 2022 • Fairfield, CT

1d • $59,500 - $80,750 • Hybrid

About The Position

The Lead Associate, Digital Content & Search Engine Optimization (SEO) supports the organic search-focused website content strategy for the Save the Children and Save the Children Action Network websites. Under the direction of the Sr. Advisor, Website Content Strategy and SEO, this role will be responsible for editing, optimizing and managing content across Save the Children web properties. You’ll act as a focal point on web content experience, supporting editorial execution and digital publishing to help grow audience engagement and contribute to Save the Children’s evolving digital presence. This role requires editorial, SEO and digital content management experience and a combination of analysis, stakeholder management and project management skills.
Location Hybrid – Fairfield, CT office

Requirements

• Minimum of a High School Diploma or equivalent, plus at least 3 years of relevant experience
• Demonstrated experience writing, editing, or optimizing digital content for web, with working knowledge of digital editorial workflows
• Hands-on experience using a Content Management System (preferably Drupal) to publish and maintain website content
• Familiarity with SEO best practices and optimization techniques, including metadata, internal linking, and content structuring
• Ability to interpret and act on website performance data using tools such as Google Analytics, Google Search Console, or SEMrush
• Proven ability to manage multiple content projects with competing deadlines across cross-functional teams
• Experience supporting digital publishing for organizational thought leadership or executive communications
• Professional proficiency in MS Office suite
• Professional proficiency in spoken and written English

Nice To Haves

• Bachelor’s degree in Communications, Digital Media, Marketing, Journalism, or a related field
• Experience in the nonprofit, humanitarian, or international development sector
• Familiarity with Luminate Online or similar digital fundraising/e-commerce platforms
• Knowledge of HTML and comfort editing content in code view when necessary
• Experience writing development requirement documents and coordinating with developers via ticketing systems (e.g. JIRA)
• Demonstrated ability to align digital content with brand voice, accessibility standards, and organizational messaging frameworks
• Working knowledge of SEO strategy development, including content pillar/cluster architecture or topic modeling

Responsibilities

• Work with Sr. Advisor, Website Content Strategy and SEO to research and perform revisions, updates and rewrites to content as needed according to specific project instructions and brand guidelines
• Work with internal stakeholders to understand their business and communications objectives and create supporting web content in collaboration with the content team (as needed)
• Ensure the content is aligned with the overall website experiences and known marketing, fundraising, and communications best practices and strategies
• Execute publishing and content updates in alignment with the organization’s editorial calendar and messaging priorities, in coordination with the Media & Comms team
• Support the execution of the organization's thought leadership strategy on digital platforms by publishing and optimizing executive visibility content, such as blogs, op-eds, and LinkedIn posts.
• Collaborate with the Media & Communications team to ensure consistent messaging and timely publishing of thought leadership assets, including event pages, speaker profiles, and run-of-show materials.
• Coordinate digital content needs for speaking engagements, conferences, and other visibility opportunities, ensuring alignment with SEO best practices and audience targeting goals.
• Collaborate with SEO and analytics teams to identify content opportunities based on keyword trends, search performance, and audience behavior, integrating insights into editorial planning and content creation
• Contribute to the development and execution of scalable SEO content strategies by supporting landing page builds, content pillar structures, and production workflows that improve search visibility and user experience
• Perform regular audits of meta information, URLs, internal linking and other impactful SEO best practices
• Use Google Analytics, SEM Rush and other SEO tools to provide web content insights, supporting cross-functional reporting needs, and contribute to integrated content strategies that align with broader marketing performance goals
• Service ad-hoc web update requests from the various stakeholders
• Manage, edit and publish web content using Drupal CMS and HTML editor
• Edit and publish transactional web content using Luminate Online e-commerce platform
• Work with stakeholders to scope and gather requirements for production and development requests
• Write development requirement documents and project manage implementation through JIRA
• Manage expectations and timing, and align work with overall web strategy
• Available and on call during emergency responses. May require night or weekend work

Benefits

• Flexible schedules and time off: Flexible schedules, generous PTO, 11 paid holidays plus 2 floating holidays and hybrid working opportunities
• Health: Competitive health care, dental and vision coverage for you and your family
• Family: A variety of paid leaves: caregiver, parental/adoption, critical child illness and fertility benefits
• Employee Rewards Program: Annual merit increases and/or additional incentives for eligible employees
• Retirement: A retirement savings plan with employer contributions (after one year)
• Wellness: 15 safety and wellness days annually (if hired on or after July 1, safety and wellness days prorated to 8 days), mental health benefits and support through Calm and company-hosted events
• Employee Assistance Program : free and confidential assessments, short-term counseling, referrals, and follow-up services
• Learning & Growth: Access to internal and external learning & development opportunities and mentorships

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED