Lead Account Executive, Large Customer - LinkedIn Marketing Solutions

LinkedIn•New York, NY

4d•$230,000 - $350,000•Hybrid

About The Position

This role will be based in New York City or Washington DC. At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. We are looking for a Lead Account Executive to join our Marketing Solutions team to continue expanding LinkedIn’s reputation as the top media channel for Higher Education, Professional Associations, and Government entities to market to the world’s professionals. As a Lead Account Executive, you will take a collaborative approach to developing and delivering sales and marketing strategies, prioritizing growing business from new buying groups while your pod partner, the Client Solutions Manager, focuses on growing existing buying groups. The impact of the combined efforts and strength in collaboration will result in exceeding growth targets. You will drive results by forging meaningful relationships, engaging senior level marketing professionals, and delivering customer value for both clients and agencies. Internally, we are looking for an individual who will add to our team morale and culture, and who prioritizes collaboration in a team environment.

Requirements

8+ years of experience in advertising, marketing, media or business development
2+ years of direct experience working in a quota carrying sales role
Experience in building business cases and preparing media ads sales proposals

Nice To Haves

Proven experience across Higher Education, e-Learning, Professional Associations, and Federal & State Government sectors, with deep subject matter expertise in B2B advertising sales.
Ability to develop authentic executive-level relationships.
Ability to prospect and develop net-new buyers.
Experience in prioritizing a book of 5-10 customers
Demonstrates understanding of internet advertising technology and marketing automation.
Proven track record of organization strengths, robust proactive action planning, sales operational excellence, and leadership behaviors.
Experience working with senior marketing leaders (VP+).
Ability to accurately forecast and develop prioritized account plans to reach your book’s potential.
Ability to achieve results by understanding the needs of the customer and connecting a customer’s pressures with business and product solutions.
Ability to story tell with insights and data, applying key learnings to strategic recommendations that address the "so what", leading to next steps and new relationships.

Responsibilities

Engage and strategize with senior-level executives at client companies or agencies to demonstrate how LinkedIn can drive revenue for their business
Develop and cultivate deep relationships with senior executive clients at SVP, VP and CMO levels
Be consultative and identify net new buying groups to grow client investment
Partner with cross-functional teams across Insights, Marketing, Measurement, Content Solutions, Sponsorships and Agency to collaborate on campaign strategy, activation, and drive toward client goals
Proactively investigate industry-specific information and trends, providing research and narratives to align with customer needs
Conceive and pitch creative marketing solutions to advertising agencies and direct clients
Command, report and forecast sales activity - from prospecting target accounts and contacts, moving opportunities through the sales cycle, to closing deals and renewal, including robust pipeline and accountability and gap planning.
Update and create sales proposals and manage advertising agencies and marketers
Generate revenue and hit target quota, with accountability around forecasting and gap planning
Fully embrace and foster a culture of diversity, inclusion and belonging
Interact and collaborate across our NAMER footprint of offices