Key Account Sales Manager (Dairy Products)– Bay Area

CRYSTAL CREAMERY INCModesto, CA
13d

About The Position

Crystal Creamery is currently looking for a Key Account Sales Manager – Bay Area is a high-impact commercial leadership role responsible for accelerating revenue growth, expanding distribution, and elevating strategic customer engagement within a high-visibility Bay Area territory. This position serves as the primary business owner for key regional and national retail accounts, leading long-range account strategy, driving execution of commercial initiatives, and identifying new business opportunities that advance Crystal Creamery’s category leadership and revenue objectives.

Requirements

  • Bachelor’s degree preferred
  • 3–7 years of progressive experience in CPG sales, retail sales, or key account management
  • Experience managing major grocery or West Coast retail accounts strongly preferred
  • Demonstrated strength in negotiation, executive communication, and analytical decision-making
  • Ability to balance strategic account leadership with hands-on field execution
  • Proficiency in Microsoft Office and CRM platforms
  • Ability to operate autonomously and manage frequent travel
  • Valid driver’s license required

Responsibilities

  • Lead the strategic and day-to-day management of assigned major retail accounts
  • Develop, negotiate, and execute annual joint business plans aligned with enterprise-level priorities
  • Drive pricing strategy, promotional architecture, item setup, and commercialization of innovation
  • Deliver executive-ready business reviews, leveraging insights to inform strategy and corrective action
  • Identify and secure incremental distribution, merchandising expansion, and in-store growth opportunities
  • Oversee field execution performance across the Bay Area to ensure operational excellence
  • Partner cross-functionally with Operations, Transportation, and Demand Planning to ensure seamless execution
  • Support category leadership initiatives including reviews, resets, and new item presentations
  • Maintain regular travel throughout the Bay Area, with periodic visits to company headquarters
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