Junior Publicist
About The Position
BPM-PR Firm is a premier public relations agenc y committed to delivering innovative and impactful communication strategies for a diverse clientele. With a focus on creativity, a multi layered media approach, strategic thinking, and client satisfaction, we excel in building, enhancing, and safeguarding our clients' reputations in today's dynamic media landscape. We are currently seeking a talented and experienced Junior Publicist to join our team. Contract to Permanent. Position Summary: As a Junior Publicist at BPM-PR Firm, you will play a pivotal role in shaping and executing strategic PR campaigns for our clients. Reporting to the Department Director , you will be responsible for securing media coverage, building relationships with journalists and influencers, and driving brand awareness for our clients across various industries. The ideal candidate will have a strong track record of securing high-profile media placements, excellent communication skills, and a deep understanding of media relations and storytelling.
Requirements
- Bachelor's degree in Public Relations, Communications, Journalism, or related field.
- Minimum of 3 years of experience in public relations or journalism, with a focus on media relations.
- Proven track record of securing high-profile media placements.
- Excellent written and verbal communication skills.
- Strong media relationships and contacts across various industries.
- Ability to work independently and manage multiple projects simultaneously.
- Creative thinker with a passion for storytelling and brand building.
- Proficiency in media monitoring and measurement tools.
- Agency experience is required.
Nice To Haves
- Experience with crisis communication and issues management is a plus.
Responsibilities
- Develop and execute strategic PR campaigns to meet client objectives and goals.
- Liaise on a daily basis with clients, in-house publicists, and the media.
- Outreach to build new relationships and network within the media.
- Monitor the media, including newspapers, magazines, journals, broadcasts, newswires, television, and blogs, for opportunities for clients.
- Monitor the media for closed media placements.
- Use system databases and systems to pull researched media lists and continuous online research for new build new media relationships.
- Work as part of a department account team to develop client proposals and implement PR activity strategies.
- Create monthly PR plans and strategies to guide campaign execution and ensure alignment with client goals.
- Create timely media angles and pitches for responsive news, leveraging current events and trends to secure media coverage.
- Manage and track media samples, ensuring accurate inventory, timely distribution, and effective follow-up on all samples.
- Communicate daily with the team to coordinate efforts, share updates, and effectively manage client workloads.
- Prepare regular client reports and attend client meetings.
- Create press releases and pitch letters , crafting compelling narratives to attract media attention and secure coverage for clients.
- Assist in researching, writing, and distributing press releases to targeted media.
- Promote news stories and features to the media.
- Collate, analyze, and evaluate incoming media coverage.
- Ensure all media coverage is correct and communicate media placements ongoing to clients
- Assist in event creation, including press conferences and on-site events for fashion, beauty, entertainment, and general promotions.
- Attend and promote client events to media and networks.
- Coordinate and manage client sample mailings.
- Undertake research for client strategy, press releases, media strategies and present to potential new clients.
- Prepare regular client reports and attend client meetings.
Benefits
- 401(k)
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
- Competitive salary and benefits package, including Health, Vision, Dental, and 401K.
- Opportunities for professional development and growth.
- Collaborative and supportive work environment.
- Work with a diverse range of clients and industries.
- Flexible work from home options available.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
