Junior Ad Specialist

Gargle IncLehi, UT
1d$60,000 - $60,000Hybrid

About The Position

We are looking for a Junior Ad Specialist to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM), including search engine optimization (SEO). You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

Requirements

  • Proven experience as a PPC Specialist or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g., AdWords, Facebook, Yahoo) is preferred
  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.)
  • Proficient in Google Suite (particularly Sheets)
  • Excellent communication skills
  • Analytical mind with strong math skills
  • Degree in Marketing, Digital Media, or a related field

Responsibilities

  • Creating and maintaining effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g., Google AdWords)
  • Work alongside the Client Marketing Director in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Create reports for management to share with the leadership team
  • Find ways to reduce the risk of click fraud
  • Stay current with PPC and SEM trends

Benefits

  • Hybrid workplace
  • Unlimited DTO (Discretionary Time Off)
  • Health insurance
  • Disability insurance – long-term/short-term (employer-paid)
  • Life insurance (employer-paid)
  • 401 (k) plan with match
  • Optional Flexible Spending Account
  • Optional Dental and Vision Insurance
  • Optional Critical Illness, Accident, and Hospital Indemnity Insurance
  • Wellness Reimbursement Program
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