Internship - Associate Brand Manager

General Mills • Golden Valley, MN

108d • $51

About The Position

General Mills was named #1 Best Place to Work for New Grads by Forbes and a Top 100 Intern Programs in the US. As one of the world’s leading food companies, General Mills believes that food should make us better. Food brings us joy and nourishes our lives, connecting us to each other and the earth. General Mills operates in more than 100 countries and markets more than 100 consumer brands, including Cheerios, Haagen-Dazs, Nature Valley, Betty Crocker, Blue Buffalo, Pillsbury, Old El Paso, Totinos and more. At General Mills, Brand Managers are the leaders for each business (brand) who use general management skills to make high-impact business decisions and lead teams to execute innovative brand marketing to generate demand. Brand Managers are able to act with the prudence of an owner and make mission driven decisions on our multi-million-dollar brands. Our internship program is a 10-week summer experience at our World Headquarters in Minneapolis, MN. This internship includes an opportunity to work on real time, impactful projects in close interaction with leadership teams throughout the company. The internship is an opportunity into our full time Brand Leadership Development Program (BLDP). To develop exceptional Brand Managers, our BLDP includes all full time Associate Brand Managers and offers multiple rotations designed to build foundational Brand Management capabilities and prepare for leadership roles. The BLDP offers the opportunity to gain hands-on experience leading teams to execute impactful brand marketing initiatives.

Requirements

• Pursuing MBA with Marketing and/or General Management concentration
• 1-2 Years of Related Experience
• Strong interpersonal skills, high learning agility, analytical and decision-making skills
• Entrepreneurial qualities necessary for driving the P&L
• Curiosity and passion for learning
• Preferred graduation date is Spring 2027

Responsibilities

• Lead Teams: Be the hub of the wheel and lead a team of cross-functional partners in the development and execution of brand management strategies — including product development, packaging, trade and pricing, and business operations.
• Build Brands: Get to know your consumer and engage with them through modern brand building strategies. Integrate innovative marketing plans with overarching growth strategies across all marketing levers.
• Run Businesses: Own and manage P&Ls to deliver growth, profit, and share targets. This includes leading ideas across the 4Ps: product innovation and renovation, strategic revenue management and holistic margin management, distribution expansion, and promotion strategies.

Benefits

• Relocation assistance and optional partially subsidized furnished housing available (if eligible)
• The hourly rate for this position is $51.35/hour
• Competitive Total Rewards package focusing on overall development, including subsidized housing & relocation (if applicable & requirements are met), health benefits, wellbeing support and perks

What This Job Offers

• Career Level: Intern
• Education Level: Master's degree
• Number of Employees: 5,001-10,000 employees